TABOOLA.COM Content Discovery & Native Advertising | Taboola.com

taboola.com Website Information

Daily Unique Visits: 5,861,024

Daily Page Views: 46,888,192

Income Per Day: $46,888

Estimated Value: $50,639,040

This website is located in United States and is using following IP address 151.101.1.181. See the complete list of popular websites hosted in United States.

taboola.com is registered under .COM top-level domain. Please check other sites in .COM zone.

Website taboola.com is using the following name servers:

  • dns1.p05.nsone.net
  • dns2.p05.nsone.net
  • dns3.p05.nsone.net
  • dns4.p05.nsone.net
  • ns01.dnsfaster.com
  • ns02.dnsfaster.com
  • ns03.dnsfaster.com
  • ns04.dnsfaster.com

and is probably hosted by FASTLY - Fastly, US. See the full list of other websites hosted by FASTLY - Fastly, US.

The highest website taboola.com position in Alexa rank database was 167 and the lowest rank position was 891. Current position of taboola.com in Alexa rank database is 260.

Desktop speed score of taboola.com (76/100) is better than the results of 61.81% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of taboola.com (99/100) is better than the results of 79.46% of other sites and means that the page is mobile-friendly.

Mobile speed score of taboola.com (55/100) is better than the results of 43.86% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

Advertisement

taboola.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.


taboola.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.


Domain Name: TABOOLA.COM
Registry Domain ID: 834820814_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.ascio.com
Registrar URL: http://www.ascio.com
Updated Date: 2021-01-10T17:34:36Z
Creation Date: 2007-02-23T22:21:41Z
Registry Expiry Date: 2022-02-23T22:21:41Z
Registrar: Ascio Technologies, Inc. Danmark - Filial af Ascio technologies, Inc. USA
Registrar IANA ID: 106
Registrar Abuse Contact Email: abuse@ascio.com
Registrar Abuse Contact Phone: +1.4165350123
Domain Status: ok https://icann.org/epp#ok
Name Server: DNS1.P05.NSONE.NET
Name Server: DNS2.P05.NSONE.NET
Name Server: DNS3.P05.NSONE.NET
Name Server: DNS4.P05.NSONE.NET
Name Server: NS01.DNSFASTER.COM
Name Server: NS02.DNSFASTER.COM
Name Server: NS03.DNSFASTER.COM
Name Server: NS04.DNSFASTER.COM
DNSSEC: signedDelegation
DNSSEC DS Data: 48553 13 2 57AF2F182A541A91AD24CC6583867C2BA331255B03E2A32579A625AD1F3BE3CA
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2021-04-22T12:48:55Z

taboola.com server information

Servers Location

taboola.com desktop page speed rank

Last tested: 2019-12-02


Desktop Speed Medium
76/100

taboola.com Desktop Speed Test Quick Summary


priority - 10Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 28 blocking script resources and 19 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

https://www.taboola.com/sites/all/modules/jquery_u…/jquery.min.js?v=1.9.1
https://www.taboola.com/misc/jquery-extend-3.4.0.js?v=1.9.1
https://www.taboola.com/misc/jquery.once.js?v=1.2
https://www.taboola.com/misc/drupal.js?q1o6yr
https://www.taboola.com/sites/all/libraries/colorb…colorbox-min.js?q1o6yr
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https://www.taboola.com/sites/all/modules/colorbox…orbox_inline.js?q1o6yr
https://www.taboola.com/sites/all/modules/taboola_…/html2canvas.js?q1o6yr
https://www.taboola.com/sites/all/modules/taboola_…lipboard.min.js?q1o6yr
https://www.taboola.com/sites/all/modules/taboola_…emo_internal.js?q1o6yr
https://www.taboola.com/sites/all/modules/taboola_….mixitup.min.js?q1o6yr
https://www.taboola.com/sites/all/modules/taboola_…sher_gallery.js?q1o6yr
https://www.taboola.com/sites/all/libraries/jquery…alScroll.min.js?q1o6yr
https://www.taboola.com/sites/all/libraries/jquery…scrollTo.min.js?q1o6yr
https://www.taboola.com/sites/all/modules/google_a…gleanalytics.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…ges/homepage.js?q1o6yr
https://www.taboola.com/sites/all/modules/jquery_l…_localscroll.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…es/bootstrap.js?q1o6yr
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https://www.taboola.com/sites/all/themes/taboola20…aries/notify.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…carousel.min.js?q1o6yr
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https://www.taboola.com/sites/all/themes/taboola20…chHeight.min.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola2017/js/global.js?q1o6yr
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Optimize CSS Delivery of the following:

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https://www.taboola.com/sites/all/modules/date/dat…epicker.1.7.css?q1o6yr
https://www.taboola.com/modules/field/theme/field.css?q1o6yr
https://www.taboola.com/sites/all/modules/menu_lan…uage_filter.css?q1o6yr
https://www.taboola.com/modules/node/node.css?q1o6yr
https://www.taboola.com/sites/all/modules/youtube/css/youtube.css?q1o6yr
https://www.taboola.com/sites/all/modules/views/css/views.css?q1o6yr
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https://www.taboola.com/sites/all/modules/taboola_…her_gallery.css?q1o6yr
https://www.taboola.com/modules/locale/locale.css?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…es/homepage.css?q1o6yr
https://www.taboola.com/sites/all/modules/field_co…ction.theme.css?q1o6yr
https://www.taboola.com/sites/all/themes/taboola2017/css/style.css?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…arousel.min.css?q1o6yr
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https://www.taboola.com/sites/all/themes/taboola2017/css/custom/en.css

priority - 9Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://taboola.com/
https://taboola.com/
https://www.taboola.com/

priority - 8Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://geoip.codejitsu.ca/ (expiration not specified)
https://munchkin.marketo.net/munchkin.js (expiration not specified)
https://www.taboola.com/sites/all/themes/taboola20…t/opt-in-out-lang.json (expiration not specified)
https://static.hotjar.com/c/hotjar-437790.js?sv=5 (60 seconds)
https://www.google-analytics.com/gtm/js?id=GTM-PZM…=1734395758.1575259144 (15 minutes)
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7 (15 minutes)
https://connect.facebook.net/en_US/fbds.js (20 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/138247…7689?v=2.9.14&r=stable (20 minutes)
https://bat.bing.com/bat.js (30 minutes)
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https://a.quora.com/qevents.js (2 hours)
https://www.google-analytics.com/analytics.js (2 hours)
https://cdn.taboola.com/libtrc/taboola-promotion/tfa.js (4 hours)
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https://cdn.taboola.com/libtrc/unip/1054945/tfa.js (4 hours)
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priority - 2Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

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priority - 2Optimize images

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Optimize the following images to reduce their size by 17KiB (38% reduction).

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priority - 0Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 1.8KiB (33% reduction).

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taboola.com Desktop Resource Breakdown

Total Resources161
Number of Hosts32
Static Resources90
JavaScript Resources62
CSS Resources20

taboola.com mobile page speed rank

Last tested: 2019-12-02


Mobile Speed Bad
55/100

taboola.com Mobile Speed Test Quick Summary


priority - 40Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 28 blocking script resources and 19 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

https://www.taboola.com/sites/all/modules/jquery_u…/jquery.min.js?v=1.9.1
https://www.taboola.com/misc/jquery-extend-3.4.0.js?v=1.9.1
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https://www.taboola.com/misc/drupal.js?q1o6yr
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https://www.taboola.com/sites/all/modules/colorbox…orbox_inline.js?q1o6yr
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https://www.taboola.com/sites/all/modules/taboola_…sher_gallery.js?q1o6yr
https://www.taboola.com/sites/all/libraries/jquery…alScroll.min.js?q1o6yr
https://www.taboola.com/sites/all/libraries/jquery…scrollTo.min.js?q1o6yr
https://www.taboola.com/sites/all/modules/google_a…gleanalytics.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…ges/homepage.js?q1o6yr
https://www.taboola.com/sites/all/modules/jquery_l…_localscroll.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…es/bootstrap.js?q1o6yr
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https://www.taboola.com/sites/all/themes/taboola20…aries/notify.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola20…carousel.min.js?q1o6yr
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https://www.taboola.com/sites/all/themes/taboola20…chHeight.min.js?q1o6yr
https://www.taboola.com/sites/all/themes/taboola2017/js/global.js?q1o6yr
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Optimize CSS Delivery of the following:

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https://www.taboola.com/sites/all/modules/date/dat…epicker.1.7.css?q1o6yr
https://www.taboola.com/modules/field/theme/field.css?q1o6yr
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priority - 34Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://taboola.com/
https://taboola.com/
https://www.taboola.com/

priority - 12Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://geoip.codejitsu.ca/ (expiration not specified)
https://munchkin.marketo.net/munchkin.js (expiration not specified)
https://www.taboola.com/sites/all/themes/taboola20…t/opt-in-out-lang.json (expiration not specified)
https://static.hotjar.com/c/hotjar-437790.js?sv=5 (60 seconds)
https://www.google-analytics.com/gtm/js?id=GTM-PZM…=1704521209.1575261939 (15 minutes)
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7 (15 minutes)
https://connect.facebook.net/en_US/fbds.js (20 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/138247…7689?v=2.9.14&r=stable (20 minutes)
https://bat.bing.com/bat.js (30 minutes)
https://www.googleadservices.com/pagead/conversion_async.js (60 minutes)
https://a.quora.com/qevents.js (2 hours)
https://www.google-analytics.com/analytics.js (2 hours)
https://cdn.taboola.com/libtrc/taboola-promotion/tfa.js (4 hours)
https://cdn.taboola.com/libtrc/taboolablog-sc/tfa.js (4 hours)
https://cdn.taboola.com/libtrc/unip/1054945/tfa.js (4 hours)
https://dnn506yrbagrg.cloudfront.net/pages/scripts/0043/5324.js (8 hours)

priority - 2Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 22.2KiB (30% reduction).

Compressing https://www.taboola.com/sites/all/themes/taboola20…epage/poster_hpvid.jpg could save 17KiB (38% reduction).
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priority - 2Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 21.1KiB (27% reduction).

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priority - 0Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 1.8KiB (33% reduction).

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taboola.com Mobile Resource Breakdown

Total Resources160
Number of Hosts32
Static Resources90
JavaScript Resources62
CSS Resources20

taboola.com mobile page usability

Last tested: 2019-12-02


Mobile Usability Good
99/100

taboola.com Mobile Usability Test Quick Summary


priority - 0Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="/cookie-policy">Cookie Policy</a> and 2 others are close to other tap targets.
The tap target <div class="mobile-menu-right-panel">Home Advertise…Contact Login</div> is close to 1 other tap targets.

The tap target <div class="mobile-menu-backdrop"> is close to 1 other tap targets.

taboola.com HTML validation

Errors

A “meta” element with an “http-equiv” attribute whose value is “X-UA-Compatible” must have a “content” attribute with the value “IE=edge”.

Line: 14 Column: 9 - 70
"...> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"><scrip..."

Attribute “lang-name” not allowed on element “body” at this point.

Line: 77 Column: 2 - 61
"...</head> <body class="front-page" lang-name="English" lang-slug="en"> ..."

Attribute “lang-slug” not allowed on element “body” at this point.

Line: 77 Column: 2 - 61
"...</head> <body class="front-page" lang-name="English" lang-slug="en"> ..."

Bad value “” for attribute “target” on element “a”: Browsing context name must be at least one character long.

Line: 133 Column: 25 - 124
"... <a class="text--white text--small btn--segmented d-none" href="//signup.taboola.com/join" target="">CREATE..." Line: 136 Column: 25 - 113
"... <a class="btn btn--pill btn--extra-small btn--outline-white" href="/contact/" target="" >CONTAC..." Line: 139 Column: 25 - 128
"... <a class="btn btn--pill btn--extra-small btn--outline-white" href="//backstage.taboola.com/" target="" >LOGIN<..." Line: 248 Column: 1 - 71
"...s="item"> <a href="https://www.taboola.com/advertisers" target="" class="title ">Advert..." Line: 251 Column: 1 - 65
"...s="item"> <a href="https://www.taboola.com/video" target="" class="title ">Tabool..." Line: 256 Column: 1 - 70
"...s="item"> <a href="https://www.taboola.com/publishers" target="" class="title ">Publis..." Line: 259 Column: 1 - 68
"...s="item"> <a href="https://www.taboola.com/newsroom" target="" class="title ">Tabool..." Line: 264 Column: 1 - 72
"...s="item"> <a href="https://www.taboola.com/taboola-news" target="" class="title ">Tabool..." Line: 284 Column: 1 - 75
"...s="item"> <a href="https://www.taboola.com/about/our-story" target="" class="title ">Our St..." Line: 290 Column: 1 - 52
"...s="item"> <a href="/contact#offices" target="" class="title ">Office..." Line: 293 Column: 1 - 77
"...s="item"> <a href="https://www.taboola.com/taboola-story-hub" target="" class="title ">Press ..." Line: 296 Column: 1 - 76
"...s="item"> <a href="https://www.taboola.com/about/management" target="" class="title ">Manage..." Line: 299 Column: 1 - 71
"...s="item"> <a href="https://www.taboola.com/about/board" target="" class="title ">Board<..." Line: 302 Column: 1 - 68
"...s="item"> <a href="https://www.taboola.com/branding" target="" class="title ">Brand ..." Line: 313 Column: 1 - 69
"...s="item"> <a href="https://www.taboola.com/resources" target="" class="title ">All Re..." Line: 316 Column: 1 - 82
"...s="item"> <a href="https://www.taboola.com/resources/case-studies" target="" class="title ">Case S..." Line: 319 Column: 1 - 84
"...s="item"> <a href="https://www.taboola.com/resources/best-practices" target="" class="title ">Best P..." Line: 322 Column: 1 - 78
"...s="item"> <a href="https://www.taboola.com/resources/webinars" target="" class="title ">Record..." Line: 325 Column: 1 - 76
"...s="item"> <a href="https://www.taboola.com/resources/e-book" target="" class="title ">E-book..." Line: 362 Column: 1 - 78
"...s="item"> <a href="https://www.taboola.com/native-advertising" target="" class="title ">Native..."

Bad value “” for attribute “id” on element “section”: An ID must not be the empty string.

Line: 170 Column: 1 - 34
"...e="main"> <section id="" class="video-hero"> <..."

No “p” element in scope but a “p” end tag seen.

Line: 219 Column: 1 - 4
"...form.</p> </p> ..." Line: 224 Column: 1 - 4
"...mats.</p> </p> ..." Line: 229 Column: 1 - 4
"...line.</p> </p> ..."

End tag “div” seen, but there were open elements.

Line: 365 Column: 1 - 6
"...li> </ul> </div> ..."

Unclosed element “ul”.

Line: 337 Column: 38 - 78
"...md-block"><ul class="site-footer__site-links-list"> <li c..."

Bad value “25px” for attribute “width” on element “img”: Expected a digit but saw “p” instead.

Line: 389 Column: 17 - 112
"... <img width="25px" src="https://www.taboola.com/wp-content/themes/taboola/dist/images/iab.svg" /> ..." Line: 390 Column: 17 - 112
"... <img width="25px" src="https://www.taboola.com/wp-content/themes/taboola/dist/images/tag.svg" /> ..."

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Line: 389 Column: 17 - 112
"... <img width="25px" src="https://www.taboola.com/wp-content/themes/taboola/dist/images/iab.svg" /> ..." Line: 390 Column: 17 - 112
"... <img width="25px" src="https://www.taboola.com/wp-content/themes/taboola/dist/images/tag.svg" /> ..."

Warnings

The “type” attribute is unnecessary for JavaScript resources.

Line: 14 Column: 71 - 101
"...chrome=1"><script type="text/javascript">(windo..." Line: 450 Column: 1 - 107
"...='all' /> <script type='text/javascript' src='https://www.taboola.com/wp-content/themes/taboola/dist/js/main.min.js'></scri..." Line: 451 Column: 1 - 31
"...</script> <script type='text/javascript'> /* <!..." Line: 456 Column: 1 - 113
"...</script> <script type='text/javascript' src='https://www.taboola.com/wp-content/themes/taboola/dist/js/front-page.min.js'></scri..." Line: 457 Column: 2 - 32
".../script> <script type="text/javascript">window..."

The “banner” role is unnecessary for element “header”.

Line: 88 Column: 9 - 50
"... <header class="site-header" role="banner"> ..."

The “navigation” role is unnecessary for element “nav”.

Line: 93 Column: 17 - 126
"... <nav class="site-header__main-nav d-inline-block align-middle" aria-label="Main Navigation" role="navigation"> ..."

The “main” role is unnecessary for element “main”.

Line: 169 Column: 9 - 44
"... <main id="site-content" role="main"> <sect..."

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Line: 191 Column: 5 - 40
"...tion> <section id="partners" class="pt-5">. ..."

The “contentinfo” role is unnecessary for element “footer”.

Line: 242 Column: 9 - 88
"...> <footer id="site-footer" class="site-footer py-5 border-top" role="contentinfo"> <..."

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taboola.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.


taboola.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.