SMYTHSTOYS.COM Smyths Toys Store UK | Buy Kids Toys Online

smythstoys.com Website Information

Daily Unique Visits: 71,128

Daily Page Views: 426,768

Income Per Day: $854

Estimated Value: $614,880

This website is located in Netherlands and is using following IP address 80.84.234.3. See the complete list of popular websites hosted in Netherlands.

smythstoys.com is registered under .COM top-level domain. Please check other sites in .COM zone.

Website smythstoys.com is using the following name servers:

  • ns3.anu.net
  • ns1.anu.net
  • ns2.anu.net

and is probably hosted by INCAPSULA - Incapsula Inc, US. See the full list of other websites hosted by INCAPSULA - Incapsula Inc, US.

The highest website smythstoys.com position in Alexa rank database was 13803 and the lowest rank position was 20429. Current position of smythstoys.com in Alexa rank database is 20164.

Desktop speed score of smythstoys.com (76/100) is better than the results of 61.81% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of smythstoys.com (99/100) is better than the results of 79.46% of other sites and means that the page is mobile-friendly.

Mobile speed score of smythstoys.com (74/100) is better than the results of 83.2% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

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smythstoys.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.


smythstoys.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.


Domain Name: SMYTHSTOYS.COM
Registry Domain ID: 125783554_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.dynadot.com
Registrar URL: http://www.dynadot.com
Updated Date: 2020-06-07T04:29:01Z
Creation Date: 2004-07-27T15:51:15Z
Registry Expiry Date: 2028-07-27T15:51:15Z
Registrar: Dynadot Inc
Registrar IANA ID: 472
Registrar Abuse Contact Email: abuse@dynadot.com
Registrar Abuse Contact Phone: +16502620100
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: NS1.ANU.NET
Name Server: NS2.ANU.NET
Name Server: NS3.ANU.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-11T01:05:17Z

smythstoys.com server information

Servers Location

smythstoys.com desktop page speed rank

Last tested: 2016-08-13


Desktop Speed Medium
76/100

smythstoys.com Desktop Speed Test Quick Summary


priority - 13Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://d16fk4ms6rqz1v.cloudfront.net/capture/smyths.js (expiration not specified)
http://d2y16o6jimy36v.cloudfront.net/Basket/icon-amex-3.png (expiration not specified)
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http://d2y16o6jimy36v.cloudfront.net/Homepage%20Mo…UK_FIFA17_5_PRE_V2.jpg (expiration not specified)
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http://d2y16o6jimy36v.cloudfront.net/Homepage%20Te…Summer-Slam-TER-V2.jpg (expiration not specified)
http://d2y16o6jimy36v.cloudfront.net/social-icons/Blog-SmythsToys.png (expiration not specified)
http://d2y16o6jimy36v.cloudfront.net/social-icons/Facebook-SmythsToys.png (expiration not specified)
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http://d2y16o6jimy36v.cloudfront.net/social-icons/You-Tube-SmythsToys.png (expiration not specified)
http://smyths-ac.celebros.com/AutoComplete/Scripts…ebrosAutoCompleteV2.js (expiration not specified)
http://sumome.com/api/load/ (expiration not specified)
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https://api.altocloud.com/atm.js?id=ci5tgr20102gm01mnf4oghfqf (3 minutes)
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http://connect.facebook.net/en_US/fbds.js (20 minutes)
http://altocloud-sdk.com/ac.js (60 minutes)
http://uitemplatev3.celebros.com/uitemplate/client…utput/autocomplete.css (60 minutes)
http://www.google-analytics.com/plugins/ua/ec.js (60 minutes)
http://www.google-analytics.com/analytics.js (2 hours)
http://www.smythstoys.com/uk/en-gb/assets/bundlecs…-10633-10635-256-36202 (10 hours)
http://www.smythstoys.com/uk/en-gb/assets/bundlejs…3-10632-10634-10636-24 (10 hours)

priority - 8Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 2 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://www.smythstoys.com/scripts/loadfirstjs?v=8r…eacFtfkVmiVhmJWI_Vi5k1
http://smyths-ac.celebros.com/AutoComplete/Scripts…ebrosAutoCompleteV2.js

Optimize CSS Delivery of the following:

http://www.smythstoys.com/CSS/bs?v=4JfZYXgDgtAxKA0…KsDb2livftobN1r2gSL8g1
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http://www.smythstoys.com/uk/en-gb/assets/bundlecs…-10633-10635-256-36202
http://www.smythstoys.com/CSS/home?v=Jw5zGjozKJ07p…_X__AJHR7GiifVuGbfiDc1

priority - 3Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://smythstoys.com/
http://www.smythstoys.com/
http://www.smythstoys.com/uk/en-gb/?ss=1

priority - 2Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 23.7KiB (72% reduction).

Compressing https://s.salecycle.com/provider/bundle.js could save 22.7KiB (73% reduction).
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priority - 2Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 19.4KiB (30% reduction).

Minifying https://s.salecycle.com/provider/bundle.js could save 13.5KiB (44% reduction).
Minifying http://d16fk4ms6rqz1v.cloudfront.net/capture/smyths.js could save 3.3KiB (17% reduction) after compression.
Minifying http://smyths-ac.celebros.com/AutoComplete/Scripts…ebrosAutoCompleteV2.js could save 2KiB (17% reduction) after compression.
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priority - 1Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 8.9KiB (25% reduction).

Losslessly compressing http://www.smythstoys.com/Images/smythsLogo.png could save 2.4KiB (11% reduction).
Losslessly compressing http://d2y16o6jimy36v.cloudfront.net/social-icons/Blog-SmythsToys.png could save 1.3KiB (53% reduction).
Losslessly compressing http://d2y16o6jimy36v.cloudfront.net/social-icons/You-Tube-SmythsToys.png could save 1.2KiB (52% reduction).
Losslessly compressing http://d2y16o6jimy36v.cloudfront.net/social-icons/Twitter-SmythsToys.png could save 1.1KiB (55% reduction).
Losslessly compressing http://d2y16o6jimy36v.cloudfront.net/social-icons/Instagram-SmythsToys.png could save 1.1KiB (54% reduction).
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priority - 0Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 661B (49% reduction).

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smythstoys.com Desktop Resource Breakdown

Total Resources92
Number of Hosts28
Static Resources51
JavaScript Resources25
CSS Resources6

smythstoys.com mobile page speed rank

Last tested: 2019-12-08


Mobile Speed Medium
74/100

smythstoys.com Mobile Speed Test Quick Summary


priority - 11Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://www.googletagmanager.com/gtm.js?id=GTM-KRMGPC6 (15 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/811382…2363?v=2.9.14&r=stable (20 minutes)
https://image.smythstoys.com/images/logos/frozen-2-logo.png (60 minutes)
https://image.smythstoys.com/images/logos/lol-surp…mg-outrageous-logo.png (60 minutes)
https://image.smythstoys.com/images/mobile/tertiar…istmas-2019-b41e1e.jpg (60 minutes)
https://image.smythstoys.com/images/mobile/tertiar…-11-2019-9c0319_v2.jpg (60 minutes)
https://image.smythstoys.com/images/mobile/tertiar…promo-11-19-00c1d4.jpg (60 minutes)
https://image.smythstoys.com/images/mobile/toys/fa…ric-10-2019-219bdd.jpg (60 minutes)
https://image.smythstoys.com/images/mobile/toys/fa…dolls-11-19-89d6ca.jpg (60 minutes)
https://image.smythstoys.com/images/mobile/video-g…-11-2019-ffffff-v3.jpg (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)
https://www.smythstoys.com/_ui/responsive/common/j…sent.js?q=201911271627 (24 hours)
https://www.smythstoys.com/_ui/responsive/common/j…arna.js?q=201911271627 (24 hours)
https://www.smythstoys.com/_ui/responsive/common/j…tion.js?q=201911271627 (24 hours)
https://www.smythstoys.com/_ui/responsive/common/j….min.js?q=201911271627 (24 hours)

priority - 8Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

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priority - 8Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

96.6KiB of the HTML response was required to render the above-the-fold content. This requires 3 network round-trips. Prioritize the above-the-fold content so that it can be rendered with only the first 2 round-trips' worth of HTML.

Only about 63% of the final above-the-fold content could be rendered with the HTML delivered within 2 round-trips.
Click to see the screenshot with 2 round trips:

priority - 6Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 61.5KiB (20% reduction).

Compressing https://image.smythstoys.com/images/mobile/toys/fa…dolls-11-19-89d6ca.jpg could save 19.5KiB (18% reduction).
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Compressing https://image.smythstoys.com/images/mobile/toys/fa…ric-10-2019-219bdd.jpg could save 8.8KiB (13% reduction).
Compressing https://image.smythstoys.com/images/mobile/tertiar…promo-11-19-00c1d4.jpg could save 7KiB (18% reduction).

priority - 0Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 3KiB (29% reduction).

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smythstoys.com Mobile Resource Breakdown

Total Resources41
Number of Hosts15
Static Resources27
JavaScript Resources13
CSS Resources2

smythstoys.com mobile page usability

Last tested: 2019-12-08


Mobile Usability Good
99/100

smythstoys.com Mobile Usability Test Quick Summary


priority - 1Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a id="faq-link">cookie policy.</a> is close to 1 other tap targets.

The tap target <button class="owl-dot active"></button> and 6 others are close to other tap targets.

smythstoys.com HTML validation

Warnings

Consider avoiding viewport values that prevent users from resizing documents.

Line: 7 Column: 2 - 88
"...=edge"/> <meta name="viewport" content="width=device-width, initial-scale=1, user-scalable=no"/> ..."

The “type” attribute for the “style” element is not needed and should be omitted.

Line: 78 Column: 30 - 52
"..."content"><style type="text/css"> bod..."

Errors

Element “meta” is missing one or more of the following attributes: “content”, “property”.

Line: 24 Column: 65 - 86
"...;</script><meta name="keywords"> <meta..."

CSS: “direction”: “none” is not a “direction” value.

Line: 68 Column: 3340 - 3343
"...direction:none}.fa-c..."

Element “style” not allowed as child of element “div” in this context. (Suppressing further errors from this subtree.)

Line: 78 Column: 30 - 52
"..."content"><style type="text/css"> bod..."

Attribute “name” not allowed on element “meta” at this point.

Line: 219 Column: 1 - 72
"... </style> <meta name="msvalidate.01" content="ECDEAC8404A29872FFEF6B64915963BE" /> <meta..." Line: 220 Column: 1 - 92
"...963BE" /> <meta name="google-site-verification" content="nyI666gWaOm--HqCGIAXlrnLSD2Ys1wnDOz8IyCuOgk"> <meta..." Line: 221 Column: 1 - 92
"...IyCuOgk"> <meta name="google-site-verification" content="FxIo11KDLoMg0eb0Z75fnQmdVBFr7_XWDeMWqWQ4a54"> ..."

Element “meta” is missing one or more of the following attributes: “itemprop”, “property”.

Line: 219 Column: 1 - 72
"... </style> <meta name="msvalidate.01" content="ECDEAC8404A29872FFEF6B64915963BE" /> <meta..." Line: 220 Column: 1 - 92
"...963BE" /> <meta name="google-site-verification" content="nyI666gWaOm--HqCGIAXlrnLSD2Ys1wnDOz8IyCuOgk"> <meta..." Line: 221 Column: 1 - 92
"...IyCuOgk"> <meta name="google-site-verification" content="FxIo11KDLoMg0eb0Z75fnQmdVBFr7_XWDeMWqWQ4a54"> ..."

Stray end tag “meta”.

Line: 221 Column: 100 - 106
"...4"> </meta> </met..." Line: 222 Column: 1 - 7
"... </meta> </meta></div>..."

A “link” element must not appear as a descendant of a “body” element unless the “link” element has an “itemprop” attribute or has a “rel” attribute whose value contains “dns-prefetch”, “modulepreload”, “pingback”, “preconnect”, “prefetch”, “preload”, “prerender”, or “stylesheet”.

Line: 235 Column: 1 - 83
"... <link rel="alternate" hreflang="en-ie" href="https://www.smythstoys.com/ie/en-ie"/> <l..." Line: 236 Column: 3 - 85
"...-ie"/> <link rel="alternate" hreflang="en-gb" href="https://www.smythstoys.com/uk/en-gb"/> <l..." Line: 237 Column: 3 - 89
"...-gb"/> <link rel="alternate" hreflang="x-default" href="https://www.smythstoys.com/uk/en-gb"/> <m..."

Stray end tag “head”.

Line: 244 Column: 3 - 9
"...-gb" /> </head> <body..."

Start tag “body” seen but an element of the same type was already open.

Line: 245 Column: 1 - 163
"... </head> <body class="page-homepage pageType-ContentPage template-pages-addon--customstorefrontaddon-pages-custom-customLandingPageTemplate pageLabel-homepage language-en"> <nos..."

Cannot recover after last error. Any further errors will be ignored.

Line: 245 Column: 1 - 163
"... </head> <body class="page-homepage pageType-ContentPage template-pages-addon--customstorefrontaddon-pages-custom-customLandingPageTemplate pageLabel-homepage language-en"> <nos..."

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smythstoys.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.


smythstoys.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.