PRIMARK.COM Fashion, Home & Beauty | Primark

primark.com Website Information

Daily Unique Visits: 162,234

Daily Page Views: 1,297,872

Income Per Day: $1,298

Estimated Value: $1,401,840

primark.com is registered under .COM top-level domain. Please check other sites in .COM zone.

No name server records were found.

and is probably hosted by Akamai International B.V.. See the full list of other websites hosted by Akamai International B.V..

The highest website primark.com position in Alexa rank database was 9345 and the lowest rank position was 11025. Current position of primark.com in Alexa rank database is 9393.

Desktop speed score of primark.com (72/100) is better than the results of 54.39% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of primark.com (67/100) is better than the results of 18.73% of other sites and means that the page is not mobile-friendly.

Mobile speed score of primark.com (91/100) is better than the results of 93.58% of other sites and shows that the landing page performance on mobile devices is excellent.

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primark.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.


primark.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.


Domain Name: PRIMARK.COM
Registry Domain ID: 602978_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.safenames.net
Registrar URL: http://www.safenames.net
Updated Date: 2022-10-01T04:33:49Z
Creation Date: 1995-09-15T04:00:00Z
Registry Expiry Date: 2024-09-14T04:00:00Z
Registrar: SafeNames Ltd.
Registrar IANA ID: 447
Registrar Abuse Contact Email: abuse@safenames.net
Registrar Abuse Contact Phone: +44.1908200022
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: PDNS1.ULTRADNS.NET
Name Server: PDNS2.ULTRADNS.NET
Name Server: PDNS3.ULTRADNS.ORG
Name Server: PDNS4.ULTRADNS.ORG
Name Server: PDNS5.ULTRADNS.INFO
Name Server: PDNS6.ULTRADNS.CO.UK
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-10T21:59:00Z

primark.com server information

Servers Location

primark.com desktop page speed rank

Last tested: 2016-07-13


Desktop Speed Medium
72/100

primark.com Desktop Speed Test Quick Summary


priority - 23Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://images.primark.com/lookimages/look-170806-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170813-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170821-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170822-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170877-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170881-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170883-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170903-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170924-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170926-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170927-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170937-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170939-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170942-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170948-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170951-large.jpg (expiration not specified)
http://images.primark.com/lookimages/look-170955-large.jpg (expiration not specified)
http://www.primark.com/Content/Images/Responsive/icon-magnifier-gray.png (expiration not specified)
http://www.primark.com/Content/Images/Responsive/logo-primark-IE.png (expiration not specified)
http://www.primark.com/Content/Images/Responsive/logo-primark-hq.png (expiration not specified)
http://www.primark.com/Content/images/Profile/icon-user-profile-small.png (expiration not specified)
http://www.primark.com/Content/images/Responsive/icon-backToTop.png (expiration not specified)
http://www.primark.com/Scripts/Shared/error.controller.js (expiration not specified)
http://www.primark.com/Scripts/Shared/headScripts.js (expiration not specified)
http://www.primark.com/content/images/Products/icon-banner-more-hq.png (expiration not specified)
http://www.primark.com/content/images/Products/icon-unfavourite-hq.png (expiration not specified)
http://www.primark.com/content/images/common/icon-close-desktop.png (expiration not specified)
http://www.primark.com/content/images/products/icon-star-hq.png (expiration not specified)
http://www.primark.com/content/images/transparent.png (expiration not specified)
http://www.primark.com/~/media/live%20features/201…0&la=en&mw=1600&w=1600 (5 minutes)
http://www.primark.com/~/media/live%20features/201…0&la=en&mw=1600&w=1600 (5 minutes)
http://www.primark.com/~/media/live%20features/201…im_500_500.ashx?mw=513 (5 minutes)
http://www.primark.com/~/media/live%20features/201…eative5642.ashx?mw=513 (5 minutes)
http://www.primark.com/~/media/live%20features/201…bo_500x500.ashx?mw=444 (5 minutes)
http://www.primark.com/~/media/live%20features/201…472&la=en&mw=784&w=784 (5 minutes)
http://www.primark.com/~/media/live%20features/201…0&la=en&mw=1600&w=1600 (5 minutes)
http://www.primark.com/~/media/live%20features/201…bo_500_500.ashx?mw=444 (5 minutes)
http://www.primark.com/~/media/live%20features/201…it_500x500.ashx?mw=444 (5 minutes)
http://www.primark.com/~/media/live%20features/201…ts_500_500.ashx?mw=444 (5 minutes)
http://www.primark.com/~/media/live%20features/201…0_dsc04751.ashx?mw=513 (5 minutes)
http://www.primark.com/~/media/live%20features/201…472&la=en&mw=784&w=784 (5 minutes)
http://www.primark.com/~/media/live%20features/201…o_920x632.ashx?mw=1600 (5 minutes)
http://www.googletagmanager.com/gtm.js?id=GTM-WJZ44M (15 minutes)
https://static.doubleclick.net/instream/ad_status.js (15 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
http://www.google-analytics.com/analytics.js (2 hours)

priority - 6Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 4 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://www.primark.com/Scripts/resources-en?v=1WdJ…zHPLVNFFGS-Xj5Gr-nYo41
http://www.primark.com/Scripts/Shared/error.controller.js
http://www.primark.com/Scripts/Shared/headScripts.js
http://www.youtube.com/iframe_api

Optimize CSS Delivery of the following:

http://www.primark.com/Content/responsiveSharedSty…JJB1dZ1gT9XkTs1&va=185
http://www.primark.com/Content/responsiveHomepageS…Z3OfmaXaXBn9gY1&va=185

priority - 5Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 49.8KiB (75% reduction).

Compressing and resizing http://www.primark.com/Content/Images/Responsive/logo-primark-hq.png could save 22.3KiB (91% reduction).
Losslessly compressing http://www.primark.com/content/images/Products/icon-banner-more-hq.png could save 4.9KiB (66% reduction).
Losslessly compressing http://www.primark.com/content/images/Products/icon-unfavourite-hq.png could save 3.8KiB (56% reduction).
Losslessly compressing http://www.primark.com/Content/Images/Responsive/icon-magnifier-gray.png could save 3.2KiB (65% reduction).
Losslessly compressing http://www.primark.com/content/images/common/icon-close-desktop.png could save 2.9KiB (70% reduction).
Losslessly compressing http://www.primark.com/content/images/transparent.png could save 2.6KiB (96% reduction).
Losslessly compressing http://www.primark.com/Content/images/Responsive/icon-backToTop.png could save 2.6KiB (88% reduction).
Losslessly compressing http://www.primark.com/Content/images/Profile/icon-user-profile-small.png could save 2.5KiB (72% reduction).
Losslessly compressing http://www.primark.com/Content/Images/Responsive/logo-primark-IE.png could save 2.5KiB (45% reduction).
Losslessly compressing http://www.primark.com/content/images/products/icon-star-hq.png could save 2.5KiB (71% reduction).

priority - 3Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://primark.com/
http://www.primark.com/
http://www.primark.com/en/homepage

priority - 0Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 2.4KiB (15% reduction).

Minifying http://www.primark.com/en/homepage could save 2.4KiB (15% reduction) after compression.

primark.com Desktop Resource Breakdown

Total Resources80
Number of Hosts16
Static Resources62
JavaScript Resources15
CSS Resources3

primark.com mobile page speed rank

Last tested: 2019-12-05


Mobile Speed Good
91/100

primark.com Mobile Speed Test Quick Summary


priority - 8Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking script resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

https://www.primark.com/_ui/ruxitagentjs_ICA2SVefjqr_10177191028114342.js

primark.com Mobile Resource Breakdown

Total Resources5
Number of Hosts2
Static Resources1
JavaScript Resources1

primark.com mobile page usability

Last tested: 2019-12-05


Mobile Usability Medium
67/100

primark.com Mobile Usability Test Quick Summary


priority - 40Use legible font sizes

The following text on your page renders in a way that may be difficult for some of your visitors to read. Use legible font sizes to provide a better user experience.

The following text fragments have a small font size. Increase the font size to make them more legible.

Server Error renders only 6 pixels tall (16 CSS pixels).

priority - 10Configure the viewport

Your page does not have a viewport specified. This causes mobile devices to render your page as it would appear on a desktop browser, scaling it down to fit on a mobile screen. Configure a viewport to allow your page to render properly on all devices.

primark.com HTML validation

Warnings

Consider avoiding viewport values that prevent users from resizing documents.

Line: 4 Column: 5 - 111
"...head> <meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no"> <..."

The “type” attribute is unnecessary for JavaScript resources.

Line: 28 Column: 1 - 109
"...> <script type="text/javascript" src="/Scripts/resources-en-US?v=XOfZX7kg24crv-52dFGnwv4SXzqwKt5YRyolSFTpf8E1"></scri..." Line: 30 Column: 1 - 73
".../script> <script type="text/javascript" src="/Scripts/Shared/error.controller.js"></scri..." Line: 31 Column: 1 - 68
"...</script> <script type="text/javascript" src="/Scripts/Shared/headScripts.js"></scri..." Line: 32 Column: 1 - 31
"...</script> <script type="text/javascript"> v..." Line: 95 Column: 1 - 66
".../script> <script type="text/javascript" src="//www.youtube.com/iframe_api"></scri..." Line: 1750 Column: 1 - 31
"...> </div> <script type="text/javascript"> w..."

The “navigation” role is unnecessary for element “nav”.

Line: 207 Column: 14 - 68
"... <nav role="navigation" class="products-menu blue-menu"> ..." Line: 952 Column: 13 - 113
"... <nav role="navigation" id="nav-social-icons" class="nav-social-icons left" aria-label="Social Links"> ..." Line: 961 Column: 13 - 96
"... <nav role="navigation" id="nav-user" class="nav-user right" aria-label="User Menu"> ..." Line: 1019 Column: 21 - 106
"... <nav role="navigation" id="nav-main" class="nav-main clearfix" aria-label="main menu"> ..." Line: 1834 Column: 17 - 131
"... <nav role="navigation" id="nav-customer-services" class="nav-customer-services" aria-label="Customer Service Menu"> ..." Line: 1857 Column: 17 - 113
"... <nav role="navigation" id="nav-languages" class="nav-languages right" aria-label="Language Menu"> ..."

The “banner” role is unnecessary for element “header”.

Line: 949 Column: 1 - 46
"...></div> <header role="banner" class="desktop-header "> <..." Line: 1045 Column: 1 - 70
"...</header> <header role="banner" id="header-mobile" class="mobile-header shadow"> <..."

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Line: 950 Column: 5 - 38
"...er "> <section class="nav-top clearfix"> ..." Line: 1011 Column: 5 - 33
"...tion> <section class="nav-bottom "> ..." Line: 1780 Column: 1 - 60
"...er"> <section id="section-newsletter" class="section-newsletter"> <..." Line: 1828 Column: 5 - 41
"...ion> <section class="nav-footer clearfix"> ..."

The first occurrence of ID “validationFavourites” was here.

Line: 972 Column: 25 - 91
"... <p id="validationFavourites" class="validation-message-favourites"> ..."

The first occurrence of ID “user-email-activate-info” was here.

Line: 1001 Column: 29 - 89
"... <p id="user-email-activate-info" class="email-activate-info"> ..."

The first occurrence of ID “navigation-return” was here.

Line: 1321 Column: 13 - 119
"... <button id="navigation-return" class="search-return-buttonType" data-bind="click: $root.goBackFromResults">Back t..." Line: 1321 Column: 13 - 119
"... <button id="navigation-return" class="search-return-buttonType" data-bind="click: $root.goBackFromResults">Back t..."

The first occurrence of ID “mobile-navigation-return” was here.

Line: 1322 Column: 13 - 133
"... <button id="mobile-navigation-return" class="mobile-search-return-buttonType" data-bind="click: $root.goBackFromResults"></butt..." Line: 1322 Column: 13 - 133
"... <button id="mobile-navigation-return" class="mobile-search-return-buttonType" data-bind="click: $root.goBackFromResults"></butt..."

The first occurrence of ID “searchFeaturesContainer” was here.

Line: 1240 Column: 1 - 34
"... --> <div id="searchFeaturesContainer"> <..."

The first occurrence of ID “infinite-loader” was here.

Line: 1354 Column: 1 - 170
"...v> </div> <div id="infinite-loader" class="infinite-loader" data-bind="css: { visible: (!$root.getFilterProductResultsInProgress() && $root.getSearchProductResultsInProgress()) }"></div>..." Line: 1354 Column: 1 - 170
"...v> </div> <div id="infinite-loader" class="infinite-loader" data-bind="css: { visible: (!$root.getFilterProductResultsInProgress() && $root.getSearchProductResultsInProgress()) }"></div>..." Line: 1354 Column: 1 - 170
"...v> </div> <div id="infinite-loader" class="infinite-loader" data-bind="css: { visible: (!$root.getFilterProductResultsInProgress() && $root.getSearchProductResultsInProgress()) }"></div>..."

The “contentinfo” role is unnecessary for element “footer”.

Line: 1778 Column: 5 - 54
"... <footer role="contentinfo" class="desktop-footer"> ..."

Errors

Element “img” is missing required attribute “src”.

Line: 979 Column: 33 - 77
"... <img id="user-image" alt="Profile picture" /> ..." Line: 1335 Column: 29 - 70
"... <img data-bind="attr: { src: imageUrl }"/> ..."

Duplicate ID “validationFavourites”.

Line: 1067 Column: 25 - 91
"... <p id="validationFavourites" class="validation-message-favourites"> ..."

Duplicate ID “user-email-activate-info”.

Line: 1075 Column: 25 - 85
"... <p id="user-email-activate-info" class="email-activate-info"> ..."

Bad value “” for attribute “src” on element “img”: Must be non-empty.

Line: 1082 Column: 29 - 82
"... <img src="" id="m-user-image" alt="Profile picture" /> ..."

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Line: 1335 Column: 29 - 70
"... <img data-bind="attr: { src: imageUrl }"/> ..."

Duplicate ID “navigation-return”.

Line: 1368 Column: 13 - 119
"... <button id="navigation-return" class="search-return-buttonType" data-bind="click: $root.goBackFromResults">Back t..." Line: 1414 Column: 13 - 110
"... <a id="navigation-return" class="search-return-button" data-bind="click: $root.goBackFromResults"><p cla..."

Duplicate ID “mobile-navigation-return”.

Line: 1369 Column: 13 - 133
"... <button id="mobile-navigation-return" class="mobile-search-return-buttonType" data-bind="click: $root.goBackFromResults"></butt..." Line: 1415 Column: 13 - 133
"... <button id="mobile-navigation-return" class="mobile-search-return-buttonType" data-bind="click: $root.goBackFromResults"></butt..."

Duplicate ID “searchFeaturesContainer”.

Line: 1378 Column: 1 - 34
"... <div id="searchFeaturesContainer"> ..."

Duplicate ID “infinite-loader”.

Line: 1401 Column: 1 - 121
"...v> </div> <div id="infinite-loader" class="infinite-loader" data-bind="css: { visible: $root.getSearchFeaturesResultsInProgress }"></div>..." Line: 1430 Column: 1 - 122
"...v> </div> <div id="infinite-loader" class="infinite-loader" data-bind="css: { visible: $root.getSearchCorporateResultsInProgress }"></div>..." Line: 1760 Column: 9 - 58
"...> <div id="infinite-loader" class="infinite-loader"> ..."

The “frameborder” attribute on the “iframe” element is obsolete. Use CSS instead.

Line: 1660 Column: 17 - 209
"... <iframe width="560" height="315" src="https://www.youtube.com/embed/IReEvrpeYZo" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></ifra..."

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primark.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.


primark.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.