MEDIAALPHA.COM Home - MediaAlpha

mediaalpha.com Website Information

Daily Unique Visits: 125,424

Daily Page Views: 752,544

Income Per Day: $1,505

Estimated Value: $1,083,600

mediaalpha.com is registered under .COM top-level domain. Please check other sites in .COM zone.

No name server records were found.

and is probably hosted by GOOGLE - Google LLC, US. See the full list of other websites hosted by GOOGLE - Google LLC, US.

The highest website mediaalpha.com position in Alexa rank database was 1907 and the lowest rank position was 224214. Current position of mediaalpha.com in Alexa rank database is 11435.

Desktop speed score of mediaalpha.com (10/100) is better than the results of 1.51% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of mediaalpha.com (93/100) is better than the results of 34.93% of other sites and means that the page is mobile-friendly.

Mobile speed score of mediaalpha.com (7/100) is better than the results of 0.95% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

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mediaalpha.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.


mediaalpha.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.


Domain Name: MEDIAALPHA.COM
Registry Domain ID: 1669132609_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: http://www.godaddy.com
Updated Date: 2015-09-11T17:41:28Z
Creation Date: 2011-07-27T18:22:26Z
Registry Expiry Date: 2021-07-27T18:22:26Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: 480-624-2505
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientRenewProhibited https://icann.org/epp#clientRenewProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: NS-1268.AWSDNS-30.ORG
Name Server: NS-1561.AWSDNS-03.CO.UK
Name Server: NS-403.AWSDNS-50.COM
Name Server: NS-866.AWSDNS-44.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2021-04-27T08:04:52Z

mediaalpha.com server information

Servers Location

mediaalpha.com desktop page speed rank

Last tested: 2016-10-11


Desktop Speed Bad
10/100

mediaalpha.com Desktop Speed Test Quick Summary


priority - 315Optimize images

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priority - 142Enable compression

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priority - 16Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 19 blocking script resources and 40 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://mediaalpha.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://mediaalpha.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://mediaalpha.com/wp-content/plugins/woocommer…-cart.min.js?ver=2.6.4
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Optimize CSS Delivery of the following:

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http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/woocommer…ttyPhoto.css?ver=3.1.6
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http://mediaalpha.com/wp-content/plugins/yith-wooc…s/style.css?ver=2.0.16
http://mediaalpha.com/wp-content/plugins/yith-wooc…some.min.css?ver=4.3.0
http://mediaalpha.com/wp-content/themes/hawa-child…me/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…tion.min.css?ver=4.6.1
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http://mediaalpha.com/wp-content/themes/hawa/asset…sponsive.css?ver=4.6.1
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http://fonts.googleapis.com/css?family=Open+Sans:400,300,600,700,800
http://fonts.googleapis.com/css?family=Josefin+Sans:400,700
http://fonts.googleapis.com/css?family=Cardo:400,700,400italic
http://fonts.googleapis.com/css?family=Sorts+Mill+Goudy:400,400italic
http://mediaalpha.com/wp-content/plugins/color-fil…-filters.css?ver=4.6.1
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http://mediaalpha.com/wp-content/plugins/addons-fo…ss/icomoon.css?ver=1.3

priority - 12Reduce server response time

priority - 11Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://mediaalpha-staging.mybrandculture.com/wp-co…loads/2016/08/logo.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…nc/images/facebook.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child-theme/inc/images/in.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…inc/images/twitter.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/C…erticalserch_chart.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/broadway.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/c…licks-leads-300x65.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/ma_twoarrows.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/screenshot-home.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/blog-pic-2.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/b…ic-buyers-exchange.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon1.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon2.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon3.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo1-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo2-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo3-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo4-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo5-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo6-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/pic2.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/top-home-banner-new.jpg (expiration not specified)
http://maps.googleapis.com/maps/api/js?v=3.exp&ver=4.6.1 (30 minutes)

priority - 7Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 61.4KiB (17% reduction).

Minifying http://mediaalpha.com/wp-content/themes/hawa/assets/css/style.css?ver=4.6.1 could save 32.8KiB (17% reduction).
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Minifying http://mediaalpha.com/wp-content/themes/hawa-child…me/style.css?ver=4.6.1 could save 2.9KiB (13% reduction).
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priority - 2Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 21.5KiB (27% reduction).

Minifying http://mediaalpha.com/wp-content/themes/hawa/assets/js/all.js?ver=4.6.1 could save 11.6KiB (36% reduction).
Minifying http://mediaalpha.com/wp-content/plugins/addons-fo…y.stats.min.js?ver=1.3 could save 2.2KiB (12% reduction).
Minifying http://mediaalpha.com/wp-content/themes/hawa/asset…ry.dlmenu.js?ver=4.6.1 could save 2.1KiB (32% reduction).
Minifying http://mediaalpha.com/wp-content/plugins/contact-f…s/scripts.js?ver=4.5.1 could save 2.1KiB (18% reduction).
Minifying http://mediaalpha.com/wp-content/themes/hawa-child…/inc/main.js?ver=1.0.0 could save 1.2KiB (35% reduction).
Minifying http://mediaalpha.com/wp-content/themes/hawa/asset…y.countTo.js?ver=4.6.1 could save 1.2KiB (47% reduction).
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priority - 1Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 7.5KiB (13% reduction).

Minifying http://mediaalpha.com/ could save 7.5KiB (13% reduction).

mediaalpha.com Desktop Resource Breakdown

Total Resources119
Number of Hosts5
Static Resources27
JavaScript Resources48
CSS Resources40

mediaalpha.com mobile page speed rank

Last tested: 2016-10-11


Mobile Speed Bad
7/100

mediaalpha.com Mobile Speed Test Quick Summary


priority - 315Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 3MiB (77% reduction).

Compressing http://mediaalpha.com/wp-content/uploads/2016/05/screenshot-home.png could save 1.4MiB (90% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/05/C…erticalserch_chart.png could save 1,009.7KiB (96% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/05/ma_twoarrows.png could save 178.2KiB (97% reduction).
Compressing http://mediaalpha-staging.mybrandculture.com/wp-co…loads/2016/08/logo.png could save 87.7KiB (95% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/icon1.png could save 51.4KiB (95% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/icon3.png could save 46.6KiB (95% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/icon2.png could save 41.7KiB (91% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/b…ic-buyers-exchange.jpg could save 28KiB (13% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/blog-pic-2.jpg could save 26.5KiB (21% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/pic2.jpg could save 24.8KiB (21% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/05/advphoto.jpg?id=2429 could save 20.1KiB (12% reduction).
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Compressing http://mediaalpha.com/wp-content/themes/hawa-child…inc/images/twitter.png could save 17.9KiB (98% reduction).
Compressing http://mediaalpha.com/wp-content/themes/hawa-child-theme/inc/images/in.png could save 17.9KiB (98% reduction).
Compressing http://mediaalpha.com/wp-content/themes/hawa-child…nc/images/facebook.png could save 17.7KiB (98% reduction).
Compressing http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo3-150x61.png could save 4.4KiB (66% reduction).
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priority - 142Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 1.4MiB (80% reduction).

Compressing http://mediaalpha.com/wp-content/plugins/js_compos…poser.min.css?ver=4.12 could save 402.8KiB (90% reduction).
Compressing http://mediaalpha.com/wp-content/themes/hawa/assets/css/style.css?ver=4.6.1 could save 171.5KiB (84% reduction).
Compressing http://mediaalpha.com/wp-content/themes/hawa/asset…trap.min.css?ver=4.6.1 could save 95.8KiB (83% reduction).
Compressing http://mediaalpha.com/wp-includes/js/jquery/jquery.js?ver=1.12.4 could save 61.9KiB (65% reduction).
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Compressing http://mediaalpha.com/wp-content/themes/hawa/asset…tion.min.css?ver=4.6.1 could save 38.2KiB (92% reduction).
Compressing http://mediaalpha.com/wp-content/themes/hawa/asset…wiper.min.js?ver=4.6.1 could save 32KiB (73% reduction).
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Compressing http://mediaalpha.com/wp-content/themes/hawa/asset….pkgd.min.js?ver=4.6.1 could save 26.9KiB (73% reduction).
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Compressing http://mediaalpha.com/wp-content/themes/hawa/assets/js/all.js?ver=4.6.1 could save 25KiB (75% reduction).
Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3 could save 24KiB (86% reduction).
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Compressing http://mediaalpha.com/wp-content/plugins/contact-f…s/scripts.js?ver=4.5.1 could save 8.7KiB (72% reduction).
Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3 could save 8.1KiB (84% reduction).
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Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3 could save 7.2KiB (84% reduction).
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Compressing http://mediaalpha.com/wp-includes/js/wp-emoji-release.min.js?ver=4.6.1 could save 6.3KiB (61% reduction).
Compressing http://mediaalpha.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1 could save 5.9KiB (60% reduction).
Compressing http://mediaalpha.com/wp-content/plugins/woocommer…lockUI.min.js?ver=2.70 could save 5.9KiB (62% reduction).
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Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3 could save 4.7KiB (82% reduction).
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Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…/css/slick.css?ver=1.3 could save 1.2KiB (68% reduction).
Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…rtfolio.min.js?ver=1.3 could save 1,012B (63% reduction).
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Compressing http://mediaalpha.com/wp-content/plugins/addons-fo…cordion.min.js?ver=1.3 could save 535B (58% reduction).

priority - 64Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 19 blocking script resources and 40 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://mediaalpha.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://mediaalpha.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://mediaalpha.com/wp-content/plugins/woocommer…-cart.min.js?ver=2.6.4
http://mediaalpha.com/wp-content/plugins/addons-fo…cordion.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…s/slick.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/spacer.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ypoints.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…y.stats.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…dometer.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…iechart.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…pe.pkgd.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ed.pkgd.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…rtfolio.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…arousel.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ats-bar.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…js/tabs.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…xslider.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…monials.min.js?ver=1.3
http://mediaalpha.com/wp-content/plugins/js_compos…dd-to-cart.js?ver=4.12

Optimize CSS Delivery of the following:

http://mediaalpha.com/wp-content/plugins/yet-anoth…e/widget.css?ver=4.6.1
http://mediaalpha.com/wp-content/plugins/contact-f…s/styles.css?ver=4.5.1
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/slick.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…flexslider.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…/css/style.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/woocommer…ttyPhoto.css?ver=3.1.6
http://mediaalpha.com/wp-content/plugins/yith-wooc…electBox.css?ver=1.2.0
http://mediaalpha.com/wp-content/plugins/yith-wooc…s/style.css?ver=2.0.16
http://mediaalpha.com/wp-content/plugins/yith-wooc…some.min.css?ver=4.3.0
http://mediaalpha.com/wp-content/themes/hawa-child…me/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/style.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…tion.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…trap.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…some.min.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…ine-font.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…ic-popup.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/asset…sponsive.css?ver=4.6.1
http://mediaalpha.com/wp-content/themes/hawa/assets/css/style.css?ver=4.6.1
http://fonts.googleapis.com/css?family=Open+Sans:400,300,600,700,800
http://fonts.googleapis.com/css?family=Josefin+Sans:400,700
http://fonts.googleapis.com/css?family=Cardo:400,700,400italic
http://fonts.googleapis.com/css?family=Sorts+Mill+Goudy:400,400italic
http://mediaalpha.com/wp-content/plugins/color-fil…-filters.css?ver=4.6.1
http://mediaalpha.com/wp-content/plugins/js_compos…poser.min.css?ver=4.12
http://mediaalpha.com/wp-content/plugins/addons-fo…a-frontend.css?ver=1.3
http://mediaalpha.com/wp-content/plugins/addons-fo…ss/icomoon.css?ver=1.3

priority - 17Reduce server response time

priority - 17Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://mediaalpha-staging.mybrandculture.com/wp-co…loads/2016/08/logo.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…nc/images/facebook.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child-theme/inc/images/in.png (expiration not specified)
http://mediaalpha.com/wp-content/themes/hawa-child…inc/images/twitter.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/C…erticalserch_chart.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/broadway.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/c…licks-leads-300x65.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/ma_twoarrows.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/05/screenshot-home.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/blog-pic-2.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/b…ic-buyers-exchange.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon1.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon2.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/icon3.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo1-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo2-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo3-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo4-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo5-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/partnerslogo6-150x61.png (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/pic2.jpg (expiration not specified)
http://mediaalpha.com/wp-content/uploads/2016/09/top-home-banner-new.jpg (expiration not specified)
http://maps.googleapis.com/maps/api/js?v=3.exp&ver=4.6.1 (30 minutes)

priority - 7Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 61.4KiB (17% reduction).

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priority - 2Minify JavaScript

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priority - 1Minify HTML

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mediaalpha.com Mobile Resource Breakdown

Total Resources116
Number of Hosts5
Static Resources27
JavaScript Resources48
CSS Resources40

mediaalpha.com mobile page usability

Last tested: 2016-10-11


Mobile Usability Good
93/100

mediaalpha.com Mobile Usability Test Quick Summary


priority - 3Size content to viewport

The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 426 CSS pixels wide, but the viewport is only 411 CSS pixels wide. The following elements fall outside the viewport:

The element <div class="col-md-12 top-header">Login Careers…News and Press</div> falls outside the viewport.

priority - 3Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <li id="menu-item-2457" class="menu-item menu…menu-item-2457">Contact</li> and 2 others are close to other tap targets.
The tap target <a href="http://mediaalpha.com/contact/">Contact</a> and 5 others are close to other tap targets.
The tap target <li id="menu-item-3413" class="menu-item menu…menu-item-3413">Advertiser Terms</li> is close to 3 other tap targets.

mediaalpha.com HTML validation

Errors

Bad value “https://api.w.org/” for attribute “rel” on element “link”: The string “https://api.w.org/” is not a registered keyword.

Line: 79 Column: 1 - 71
"...endif]--> <link rel='https://api.w.org/' href='http://mediaalpha.com/wp-json/' /> <link..."

No “p” element in scope but a “p” end tag seen.

Line: 636 Column: 316 - 319
"...ed.</span></p> </div..." Line: 683 Column: 27 - 30
"...l span3"> </p> </div..." Line: 688 Column: 27 - 30
"...l span3"> </p> </div..."

When the “srcset” attribute has any image candidate string with a width descriptor, the “sizes” attribute must also be present.

Line: 653 Column: 2 - 529
"...tainer"> <img src="http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard.png" width="3862" height="2276" srcset="http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard.png 3862w, http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard-300x177.png 300w, http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard-768x453.png 768w, http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard-1024x603.png 1024w" class="so-widget-image"/> </div..."

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Line: 653 Column: 2 - 529
"...tainer"> <img src="http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard.png" width="3862" height="2276" srcset="http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard.png 3862w, http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard-300x177.png 300w, http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard-768x453.png 768w, http://mediaalpha.com/wp-content/uploads/2016/11/macbookpro-adv-pg-dashboard-1024x603.png 1024w" class="so-widget-image"/> </div..." Line: 801 Column: 4 - 363
"...p;</p> <p><img class="carousel-image wp-image-3940 size-full" src="http://mediaalpha.com/wp-content/uploads/2016/11/allstate-logo-1.png" width="450" height="183" srcset="http://mediaalpha.com/wp-content/uploads/2016/11/allstate-logo-1.png 450w, http://mediaalpha.com/wp-content/uploads/2016/11/allstate-logo-1-300x122.png 300w" sizes="(max-width: 450px) 100vw, 450px" /><img c..." Line: 801 Column: 364 - 522
"... 450px" /><img class="carousel-image wp-image-4265 size-medium aligncenter" src="http://mediaalpha.com/wp-content/uploads/2016/12/travel.png" width="450" height="183" /><img c..." Line: 801 Column: 523 - 909
"...t="183" /><img class="carousel-image aligncenter wp-image-3943 size-full" src="http://mediaalpha.com/wp-content/uploads/2016/11/nationwide-newlogo-1.png" width="450" height="183" srcset="http://mediaalpha.com/wp-content/uploads/2016/11/nationwide-newlogo-1.png 450w, http://mediaalpha.com/wp-content/uploads/2016/11/nationwide-newlogo-1-300x122.png 300w" sizes="(max-width: 450px) 100vw, 450px" /><img c..." Line: 801 Column: 910 - 1069
"... 450px" /><img class="carousel-image wp-image-4263 size-medium aligncenter" src="http://mediaalpha.com/wp-content/uploads/2016/12/hotwire.png" width="450" height="183" /><img c..." Line: 801 Column: 1070 - 1450
"...t="183" /><img class="carousel-image aligncenter wp-image-3944 size-full" src="http://mediaalpha.com/wp-content/uploads/2016/11/progressive-logo-1.png" width="450" height="183" srcset="http://mediaalpha.com/wp-content/uploads/2016/11/progressive-logo-1.png 450w, http://mediaalpha.com/wp-content/uploads/2016/11/progressive-logo-1-300x122.png 300w" sizes="(max-width: 450px) 100vw, 450px" /><img c..." Line: 801 Column: 1451 - 1612
"... 450px" /><img class="carousel-image wp-image-4264 size-medium aligncenter" src="http://mediaalpha.com/wp-content/uploads/2016/12/priceline.png" width="450" height="183" /><img c..." Line: 801 Column: 1613 - 1985
"...t="183" /><img class="carousel-image alignnone wp-image-4354 size-full" src="http://mediaalpha.com/wp-content/uploads/2016/11/MetLife_Logo-1-1.png" width="450" height="183" srcset="http://mediaalpha.com/wp-content/uploads/2016/11/MetLife_Logo-1-1.png 450w, http://mediaalpha.com/wp-content/uploads/2016/11/MetLife_Logo-1-1-300x122.png 300w" sizes="(max-width: 450px) 100vw, 450px" /><img c..." Line: 801 Column: 1986 - 2152
"... 450px" /><img class="carousel-image size-medium aligncenter" src="http://mediaalpha.com/wp-content/uploads/2016/11/Bankrate-logo-grey-home-page.png" width="450" height="183" /></p> <..." Line: 819 Column: 1069 - 1174
"...div></div><img src='http://mediaalpha.com/wp-content/uploads/2017/05/Reporting-Dashboard-Blog-Featured-Image.png' /></div>..." Line: 819 Column: 1822 - 1941
"...div></div><img src='http://mediaalpha.com/wp-content/uploads/2017/04/Hands-Laptop-Life-Insurance-Carrier-Case-Study-Header.png' /></div>..." Line: 819 Column: 2515 - 2607
"...div></div><img src='http://mediaalpha.com/wp-content/uploads/2017/03/Design-Tool-Insights-Image.png' /></div>..." Line: 819 Column: 3228 - 3323
"...div></div><img src='http://mediaalpha.com/wp-content/uploads/2017/02/speedometer-for-insight-final.png' /></div>..."

Warnings

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Line: 598 Column: 5229 - 5284
"...Right</h2><section id="nav_menu-3" class="widget widget_nav_menu"><div c..."

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mediaalpha.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.


mediaalpha.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.