generalmills.com Website Information

Daily Unique Visits: 116,358

Daily Page Views: 698,148

Income Per Day: $1,396

Estimated Value: $1,005,120

This website is located in United States and is using following IP address 153.13.148.68. See the complete list of popular websites hosted in United States.

generalmills.com is registered under .COM top-level domain. Please check other sites in .COM zone.

Website generalmills.com is using the following name servers:

mgoextdns2.genmills.com
jfbextdns1.genmills.com
mgoextdns1.genmills.com

and is probably hosted by MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation, US. See the full list of other websites hosted by MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation, US.

The highest website generalmills.com position in Alexa rank database was 11282 and the lowest rank position was 12988. Current position of generalmills.com in Alexa rank database is 12326.

Desktop speed score of generalmills.com (63/100) is better than the results of 39.87% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of generalmills.com (99/100) is better than the results of 79.46% of other sites and means that the page is mobile-friendly.

Mobile speed score of generalmills.com (44/100) is better than the results of 24.22% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

generalmills.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.

generalmills.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.

Domain Name: GENERALMILLS.COM
Registry Domain ID: 422909_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.corporatedomains.com
Registrar URL: http://cscdbs.com
Updated Date: 2024-08-13T05:11:23Z
Creation Date: 1997-08-18T04:00:00Z
Registry Expiry Date: 2026-08-17T04:00:00Z
Registrar: CSC Corporate Domains, Inc.
Registrar IANA ID: 299
Registrar Abuse Contact Email: domainabuse@cscglobal.com
Registrar Abuse Contact Phone: 8887802723
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: serverDeleteProhibited https://icann.org/epp#serverDeleteProhibited
Domain Status: serverTransferProhibited https://icann.org/epp#serverTransferProhibited
Domain Status: serverUpdateProhibited https://icann.org/epp#serverUpdateProhibited
Name Server: JFBEXTDNS1.GENMILLS.COM
Name Server: MGOEXTDNS1.GENMILLS.COM
Name Server: MGOEXTDNS2.GENMILLS.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-13T11:25:15Z

generalmills.com server information

Servers Location

generalmills.com desktop page speed rank

Last tested: 2016-10-13

Desktop Speed Bad

63/100

generalmills.com Desktop Speed Test Quick Summary

priority - 25Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 239.8KiB (33% reduction).

Compressing http://www.generalmills.com/~/media/Images/GMI/Hom…redStorySlider/DAD.jpg could save 25.4KiB (12% reduction).
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Compressing http://www.generalmills.com/~/media/Images/GMI/Company/globe.png could save 881B (43% reduction).
Compressing http://www.generalmills.com/~/media/Images/GMI/Com…ogo/gm-logo-header.png could save 866B (44% reduction).

priority - 14Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 3 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

Optimize CSS Delivery of the following:

http://www.generalmills.com/styles/master.css
http://fonts.googleapis.com/css?family=Lato:400,30…00italic,700,700italic
http://ajax.googleapis.com/ajax/libs/jqueryui/1.11…oothness/jquery-ui.css
http://privacypolicy.generalmills.com/styles/GMI_PrivacyPolicy.css

priority - 13Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 129.3KiB (74% reduction).

Compressing http://www.generalmills.com/ could save 52.2KiB (81% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/plugins.js could save 52.1KiB (71% reduction).
Compressing http://www.generalmills.com/Scripts/vendor/moderni…1-respond-1.4.2.min.js could save 9.2KiB (57% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/main.js could save 7.4KiB (74% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/Analytics.js could save 3.6KiB (69% reduction).
Compressing http://www.generalmills.com/service/LatestStoriesB…x?SelectedCategory=all could save 2.5KiB (70% reduction).
Compressing https://privacypolicy.generalmills.com/styles/GMI_PrivacyPolicy.css could save 1.7KiB (74% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/LatestStories.js could save 568B (61% reduction).

priority - 5Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://www.generalmills.com/Scripts/gmi/Analytics.js (expiration not specified)
http://www.generalmills.com/Scripts/gmi/LatestStories.js (expiration not specified)
http://www.generalmills.com/Scripts/gmi/main.js (expiration not specified)
http://www.generalmills.com/Scripts/gmi/plugins.js (expiration not specified)
http://www.generalmills.com/Scripts/vendor/moderni…1-respond-1.4.2.min.js (expiration not specified)
http://www.generalmills.com/styles/master.css (expiration not specified)
https://privacypolicy.generalmills.com/styles/GMI_PrivacyPolicy.css (expiration not specified)
http://tags.tiqcdn.com/utag/generalmills/generalmills.com/prod/utag.js (5 minutes)
https://static.doubleclick.net/instream/ad_status.js (15 minutes)
http://www.google-analytics.com/plugins/ua/linkid.js (60 minutes)
http://www.google-analytics.com/analytics.js (2 hours)

priority - 2Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 23.7KiB (38% reduction).

Minifying http://www.generalmills.com/ could save 23.7KiB (38% reduction).

priority - 1Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 6.7KiB (45% reduction).

Minifying http://www.generalmills.com/Scripts/gmi/main.js could save 4.3KiB (44% reduction).
Minifying http://www.generalmills.com/Scripts/gmi/Analytics.js could save 2.4KiB (46% reduction).

priority - 0Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 2.3KiB (23% reduction).

Minifying http://ajax.googleapis.com/ajax/libs/jqueryui/1.11…oothness/jquery-ui.css could save 1.3KiB (17% reduction) after compression.
Minifying https://privacypolicy.generalmills.com/styles/GMI_PrivacyPolicy.css could save 1,002B (43% reduction).

generalmills.com Desktop Resource Breakdown

Total Resources	58
Number of Hosts	16
Static Resources	40
JavaScript Resources	20
CSS Resources	5

generalmills.com mobile page speed rank

Last tested: 2016-10-13

Mobile Speed Bad

44/100

generalmills.com Mobile Speed Test Quick Summary

priority - 64Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 10 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://ajax.googleapis.com/ajax/libs/jquery/1.10.1/jquery.min.js
http://www.generalmills.com/Scripts/vendor/moderni…1-respond-1.4.2.min.js
http://ajax.googleapis.com/ajax/libs/jquery/1.10.1/jquery.min.js
http://ajax.googleapis.com/ajax/libs/jquery/1.10.1/jquery.min.js
http://ajax.aspnetcdn.com/ajax/knockout/knockout-3.0.0.js
http://www.generalmills.com/Scripts/gmi/LatestStories.js
http://ajax.googleapis.com/ajax/libs/jqueryui/1.10.3/jquery-ui.min.js
http://www.generalmills.com/Scripts/gmi/plugins.js
http://www.generalmills.com/Scripts/gmi/Analytics.js
http://www.generalmills.com/Scripts/gmi/main.js

Optimize CSS Delivery of the following:

priority - 25Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 239.8KiB (33% reduction).

priority - 24Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 234.4KiB (70% reduction).

Compressing http://www.generalmills.com/styles/master.css could save 105.1KiB (66% reduction).
Compressing http://www.generalmills.com/ could save 52.2KiB (81% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/plugins.js could save 52.1KiB (71% reduction).
Compressing http://www.generalmills.com/Scripts/vendor/moderni…1-respond-1.4.2.min.js could save 9.2KiB (57% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/main.js could save 7.4KiB (74% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/Analytics.js could save 3.6KiB (69% reduction).
Compressing http://www.generalmills.com/service/LatestStoriesB…x?SelectedCategory=all could save 2.5KiB (70% reduction).
Compressing https://privacypolicy.generalmills.com/styles/GMI_PrivacyPolicy.css could save 1.7KiB (74% reduction).
Compressing http://www.generalmills.com/Scripts/gmi/LatestStories.js could save 568B (61% reduction).

priority - 16Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 50% of the final above-the-fold content could be rendered with the full HTML response.

priority - 8Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

priority - 2Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 23.7KiB (38% reduction).

Minifying http://www.generalmills.com/ could save 23.7KiB (38% reduction).

priority - 2Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 20.7KiB (13% reduction).

Minifying http://www.generalmills.com/styles/master.css could save 18.4KiB (12% reduction).
Minifying http://ajax.googleapis.com/ajax/libs/jqueryui/1.11…oothness/jquery-ui.css could save 1.3KiB (17% reduction) after compression.
Minifying https://privacypolicy.generalmills.com/styles/GMI_PrivacyPolicy.css could save 1,002B (43% reduction).

priority - 1Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 6.7KiB (45% reduction).

Minifying http://www.generalmills.com/Scripts/gmi/main.js could save 4.3KiB (44% reduction).
Minifying http://www.generalmills.com/Scripts/gmi/Analytics.js could save 2.4KiB (46% reduction).

generalmills.com Mobile Resource Breakdown

Total Resources	59
Number of Hosts	16
Static Resources	41
JavaScript Resources	20
CSS Resources	5

generalmills.com mobile page usability

Last tested: 2016-10-13

Mobile Usability Good

99/100

generalmills.com Mobile Usability Test Quick Summary

priority - 1Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="http://www.generalmills.com">United States</a> is close to 1 other tap targets.

The tap target <a href="http://blog.ge…ses-will-love/" class="story-block featured clearfix">Innovation…See more</a> is close to 1 other tap targets.

The tap target <a href="http://www.bus….com/home.aspx">Business proposals</a> and 8 others are close to other tap targets.
The tap target <a href="/en">Home</a> is close to 1 other tap targets.
The tap target <a href="/home/sitemap">Site map</a> is close to 2 other tap targets.

generalmills.com HTML validation

Errors

Almost standards mode doctype. Expected “<!DOCTYPE html>”.

Line: 3 Column: 1 - 121
"... <!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <!--[..."

Bad value “” for attribute “src” on element “script”: Must be non-empty.

Line: 61 Column: 5 - 42
"... <script type="text/javascript" src=""></scri..."

Element “title” not allowed as child of element “head” in this context. (Suppressing further errors from this subtree.)

Line: 62 Column: 5 - 11
"...ript> <title> </ti..."

Element “title” must not be empty.

Line: 64 Column: 1 - 8
"... <title> </title></head..."

A “charset” attribute on a “meta” element found after the first 1024 bytes.

Line: 68 Column: - 21
"... charset="utf-8"> <script type..."

Attribute “charset” not allowed on element “meta” at this point.

Line: 68 Column: 1 - 22
"... <meta charset="utf-8"> <scri..."

Element “meta” is missing one or more of the following attributes: “content”, “itemprop”, “property”.

Line: 68 Column: 1 - 22
"... <meta charset="utf-8"> <scri..."

A document must not include more than one “meta” element with a “charset” attribute.

Line: 68 Column: 1 - 22
"... <meta charset="utf-8"> <scri..."

Element “style” not allowed as child of element “header” in this context. (Suppressing further errors from this subtree.)

Line: 116 Column: 1 - 23
"... <style type="text/css"> h..."

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Line: 223 Column: 13 - 98
"... <img id="main-logo-gm" src="/~/media/Images/GMI/CompanyLogo/gmi-logo-header-17.png" /> ..." Line: 232 Column: 27 - 92
"...vglobloc"><img src ="/~/media/Images/GMI/Company/globe.png" id="imgGlobe" /></span..." Line: 253 Column: 27 - 92
"...vglobloc"><img src ="/~/media/Images/GMI/Company/globe.png" id="imgGlobe" /></span..." Line: 965 Column: 13 - 97
"... <img data-bind="attr: { src: FeaturedStory().StoryBannerImage }" class="story-image"> ..." Line: 983 Column: 13 - 80
"... <img data-bind="attr: { src: StoryThumbImage }" class="story-image"> ..."

Duplicate ID “divglobloc”.

Line: 253 Column: 5 - 26
"... <span id="divglobloc"><img s..."

Duplicate ID “imgGlobe”.

Line: 253 Column: 27 - 92
"...vglobloc"><img src ="/~/media/Images/GMI/Company/globe.png" id="imgGlobe" /></span..."

Bad value “” for attribute “target” on element “a”: Browsing context name must be at least one character long.

Line: 285 Column: 13 - 60
"... <a id="main-menu1" href="/en/Company" target="">Compan..." Line: 291 Column: 29 - 96
"... <li><a id="main-menu1-submenu1" href="/en/Company/Businesses" target="">Busine..." Line: 294 Column: 29 - 96
"... <li><a id="main-menu1-submenu2" href="/en/Company/Leadership" target="">Leader..." Line: 297 Column: 29 - 93
"... <li><a id="main-menu1-submenu3" href="/en/Company/purpose" target="">Purpos..." Line: 300 Column: 29 - 107
"... <li><a id="main-menu1-submenu4" href="https://history.generalmills.com/" target="">Histor..." Line: 303 Column: 29 - 98
"... <li><a id="main-menu1-submenu5" href="/en/Company/our-websites" target="">Our we..." Line: 306 Column: 29 - 101
"... <li><a id="main-menu1-submenu6" href="/en/Company/working-with-us" target="">Workin..." Line: 309 Column: 29 - 96
"... <li><a id="main-menu1-submenu7" href="/en/Company/Innovation" target="">Innova..." Line: 312 Column: 29 - 98
"... <li><a id="main-menu1-submenu8" href="/en/Company/publications" target="">Public..." Line: 323 Column: 13 - 59
"... <a id="main-menu2" href="/en/Brands" target="">Brands..." Line: 329 Column: 29 - 91
"... <li><a id="main-menu2-submenu1" href="/en/Brands/Baking" target="">Baking..." Line: 332 Column: 29 - 90
"... <li><a id="main-menu2-submenu2" href="/en/Brands/Meals" target="">Meals ..." Line: 335 Column: 29 - 89
"... <li><a id="main-menu2-submenu3" href="/en/Brands/soup" target="">Soup <..." Line: 338 Column: 29 - 92
"... <li><a id="main-menu2-submenu4" href="/en/Brands/Cereals" target="">Cereal..." Line: 341 Column: 29 - 100
"... <li><a id="main-menu2-submenu5" href="/en/Brands/organic-natural" target="">Organi..." Line: 344 Column: 29 - 91
"... <li><a id="main-menu2-submenu6" href="/en/Brands/Spices" target="">Spices..." Line: 347 Column: 29 - 99
"... <li><a id="main-menu2-submenu7" href="/en/Brands/dough-pastries" target="">Dough/..." Line: 350 Column: 29 - 90
"... <li><a id="main-menu2-submenu8" href="/en/Brands/Pasta" target="">Pasta ..." Line: 353 Column: 29 - 95
"... <li><a id="main-menu2-submenu9" href="/en/Brands/vegetables" target="">Vegeta..." Line: 356 Column: 29 - 91
"... <li><a id="main-menu2-submenu10" href="/en/Brands/Fruit" target="">Fruit ..." Line: 359 Column: 29 - 91
"... <li><a id="main-menu2-submenu11" href="/en/Brands/Pizza" target="">Pizza ..." Line: 362 Column: 29 - 92
"... <li><a id="main-menu2-submenu12" href="/en/Brands/yogurt" target="">Yogurt..." Line: 365 Column: 29 - 95
"... <li><a id="main-menu2-submenu13" href="/en/Brands/ice-cream" target="">Ice Cr..." Line: 368 Column: 29 - 92
"... <li><a id="main-menu2-submenu14" href="/en/Brands/Snacks" target="">Snacks..." Line: 384 Column: 13 - 76
"... <a id="main-menu4" href="/en/Responsibility/Overview" target="">Respon..." Line: 390 Column: 29 - 116
"... <li><a id="main-menu4-submenu1" href="/en/Responsibility/diversity-and-inclusion" target="">Divers..." Line: 393 Column: 29 - 114
"... <li><a id="main-menu4-submenu2" href="/en/Responsibility/marketing-advertising" target="">Market..." Line: 396 Column: 29 - 102
"... <li><a id="main-menu4-submenu3" href="/en/Responsibility/OurPlanet" target="">Our pl..." Line: 399 Column: 29 - 113
"... <li><a id="main-menu4-submenu4" href="/en/Responsibility/ethics-and-integrity" target="">Ethics..." Line: 402 Column: 29 - 106
"... <li><a id="main-menu4-submenu5" href="/en/Responsibility/Our-community" target="">Our co..." Line: 405 Column: 29 - 105
"... <li><a id="main-menu4-submenu6" href="/en/Responsibility/OurWorkplace" target="">Our wo..." Line: 408 Column: 29 - 117
"... <li><a id="main-menu4-submenu7" href="/en/Responsibility/general-mills-foundation" target="">Genera..." Line: 411 Column: 29 - 93
"... <li><a id="main-menu4-submenu8" href="/en/Health/our-food" target="">Our fo..." Line: 422 Column: 13 - 59
"... <a id="main-menu5" href="/en/Health" target="">Health..." Line: 428 Column: 29 - 119
"... <li><a id="main-menu5-submenu1" href="/en/Health/bell-institute-of-health-nutrition" target="">Bell I..." Line: 431 Column: 29 - 93
"... <li><a id="main-menu5-submenu2" href="/en/Health/our-food" target="">Our fo..." Line: 434 Column: 29 - 95
"... <li><a id="main-menu5-submenu3" href="/en/Health/well-being" target="">Well-b..." Line: 437 Column: 29 - 101
"... <li><a id="main-menu5-submenu4" href="/en/Health/improving-health" target="">Improv..." Line: 440 Column: 29 - 88
"... <li><a id="main-menu5-submenu5" href="/en/Health/WIC" target="">Women,..." Line: 451 Column: 13 - 83
"... <a id="main-menu6" href="http://investors.generalmills.com/" target="">Invest..." Line: 457 Column: 29 - 126
"... <li><a id="main-menu6-submenu1" href="http://investors.generalmills.com/quarterly-earnings" target="">Annual..." Line: 460 Column: 29 - 130
"... <li><a id="main-menu6-submenu2" href="http://investors.generalmills.com/financial-fundamentals" target="">Financ..." Line: 463 Column: 29 - 131
"... <li><a id="main-menu6-submenu3" href="http://investors.generalmills.com/shareholder-information" target="">Shareh..." Line: 466 Column: 29 - 128
"... <li><a id="main-menu6-submenu4" href="http://investors.generalmills.com/corporate-governance" target="">Corpor..." Line: 469 Column: 29 - 131
"... <li><a id="main-menu6-submenu5" href="http://investors.generalmills.com/financial-news-releases" target="">Financ..." Line: 472 Column: 29 - 119
"... <li><a id="main-menu6-submenu6" href="http://investors.generalmills.com/stock-quote" target="">Stock ..." Line: 475 Column: 29 - 132
"... <li><a id="main-menu6-submenu7" href="http://investors.generalmills.com/events-and-presentations" target="">Events..." Line: 478 Column: 29 - 119
"... <li><a id="main-menu6-submenu8" href="http://investors.generalmills.com/sec-filings" target="">SEC fi..." Line: 489 Column: 13 - 71
"... <a id="main-menu7" href="/en/News/news-homepage" target="">News</..." Line: 495 Column: 29 - 89
"... <li><a id="main-menu7-submenu1" href="/en/News/Awards" target="">Awards..." Line: 498 Column: 29 - 89
"... <li><a id="main-menu7-submenu2" href="/en/News/Issues" target="">Issues..." Line: 501 Column: 29 - 98
"... <li><a id="main-menu7-submenu3" href="/en/Company/publications" target="">Public..." Line: 507 Column: 29 - 95
"... <li><a id="main-menu7-submenu5" href="/en/News/NewsReleases" target="">News r..." Line: 561 Column: 13 - 62
"... <a id="mobile-menu1" href="/en/Company" target="">Compan..." Line: 565 Column: 21 - 90
"... <li><a id="mobile-menu1-submenu1" href="/en/Company/Businesses" target="">Busine..." Line: 567 Column: 21 - 90
"... <li><a id="mobile-menu1-submenu2" href="/en/Company/Leadership" target="">Leader..." Line: 569 Column: 21 - 87
"... <li><a id="mobile-menu1-submenu3" href="/en/Company/purpose" target="">Purpos..." Line: 571 Column: 21 - 101
"... <li><a id="mobile-menu1-submenu4" href="https://history.generalmills.com/" target="">Histor..." Line: 573 Column: 21 - 92
"... <li><a id="mobile-menu1-submenu5" href="/en/Company/our-websites" target="">Our we..." Line: 575 Column: 21 - 95
"... <li><a id="mobile-menu1-submenu6" href="/en/Company/working-with-us" target="">Workin..." Line: 577 Column: 21 - 90
"... <li><a id="mobile-menu1-submenu7" href="/en/Company/Innovation" target="">Innova..." Line: 579 Column: 21 - 92
"... <li><a id="mobile-menu1-submenu8" href="/en/Company/publications" target="">Public..." Line: 587 Column: 13 - 61
"... <a id="mobile-menu2" href="/en/Brands" target="">Brands..." Line: 591 Column: 21 - 85
"... <li><a id="mobile-menu2-submenu1" href="/en/Brands/Baking" target="">Baking..." Line: 593 Column: 21 - 84
"... <li><a id="mobile-menu2-submenu2" href="/en/Brands/Meals" target="">Meals<..." Line: 595 Column: 21 - 83
"... <li><a id="mobile-menu2-submenu3" href="/en/Brands/soup" target="">Soup</..." Line: 597 Column: 21 - 86
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Duplicate ID “search-form”.

Line: 549 Column: 1 - 42
"... <div class="search-form" id="search-form"> ..." Line: 740 Column: 17 - 68
"... <div class="search-form container" id="search-form"> ..."

Duplicate ID “search”.

Line: 550 Column: 5 - 99
"...> <input type="text" name="search" id="search" placeholder="Search" class ="search-form-input"/> <..." Line: 742 Column: 21 - 91
"... <input type="text" name="search" id="search" class='search-form-input'> ..."

Bad value “ ” for attribute “itemref” on element “ul”: An IDREFS value must contain at least one non-whitespace character.

Line: 762 Column: 13 - 76
"... <ul id="home-content-slider" class="content-slider" itemref=" "> ..."

The “itemref” attribute must not be specified on elements that do not have an “itemscope” attribute specified.

Line: 762 Column: 13 - 76
"... <ul id="home-content-slider" class="content-slider" itemref=" "> ..."

Element “img” is missing required attribute “src”.

Line: 965 Column: 13 - 97
"... <img data-bind="attr: { src: FeaturedStory().StoryBannerImage }" class="story-image"> ..." Line: 983 Column: 13 - 80
"... <img data-bind="attr: { src: StoryThumbImage }" class="story-image"> ..."

Bad value “http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}” for attribute “href” on element “a”: Illegal character in query: “{” is not allowed.

Line: 1031 Column: 9 - 226
"... <a id="main-newsitem-newslink1" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..."

Duplicate ID “main-newsmeta-more”.

Line: 1065 Column: 13 - 203
"... <a id="main-newsmeta-more" class="stockH" href='https://www.triplepundit.com/podium/general-mills-signs-world-cocoa-foundations-joint-frameworks-action-combat-deforestation/' target='_blank'> ..." Line: 1087 Column: 13 - 172
"... <a id="main-newsmeta-more" class="stockH" href='http://www.startribune.com/david-nasby-general-mills-philanthropy-leader-dies-at-78/457558343/' target='_blank'> ..." Line: 1109 Column: 13 - 182
"... <a id="main-newsmeta-more" class="stockH" href='http://www.startribune.com/powell-will-handover-chairman-s-role-at-general-mills-to-harmening/456177823/' target='_blank'> ..." Line: 1131 Column: 13 - 198
"... <a id="main-newsmeta-more" class="stockH" href='https://www.thegrocer.co.uk/people/community/general-mills-to-fund-5000-more-greggs-foundation-breakfasts/558770.article' target='_blank'> ..." Line: 1153 Column: 13 - 151
"... <a id="main-newsmeta-more" class="stockH" href='https://seekingalpha.com/article/4104313-general-mills-buy-elevated-yield' target='_blank'> ..." Line: 1175 Column: 13 - 183
"... <a id="main-newsmeta-more" class="stockH" href='http://chicagotonight.wttw.com/2017/10/03/chicago-sports-hall-fame-inducts-first-special-olympics-athlete' target='_blank'> ..." Line: 1197 Column: 13 - 160
"... <a id="main-newsmeta-more" class="stockH" href='http://edinamag.com/local-food-scientist-named-volunteer-year-edina-public-schools' target='_blank'> ..."

Attribute “type” not allowed on element “iframe” at this point.

Line: 1263 Column: 37 - 306
"... <iframe id="ytplayer1" class="video-tracking" type="text/html" width="100%" height="319" src="https://www.youtube.com/embed/Uh2B1QhqACY?enablejsapi=1&controls=0&modestbranding=1&rel=0&showinfo=0&autohide=1&color=white&theme=light" frameborder="0" allowfullscreen></iframe> ..." Line: 1280 Column: 37 - 306
"... <iframe id="ytplayer2" class="video-tracking" type="text/html" width="100%" height="319" src="https://www.youtube.com/embed/b2ZZWa9o_kQ?enablejsapi=1&controls=0&modestbranding=1&rel=0&showinfo=0&autohide=1&color=white&theme=light" frameborder="0" allowfullscreen></iframe> ..."

Bad value “100%” for attribute “width” on element “iframe”: Expected a digit but saw “%” instead.

The “frameborder” attribute on the “iframe” element is obsolete. Use CSS instead.

Warnings

The “banner” role is unnecessary for element “header”.

Line: 113 Column: 13 - 73
"... <header class="clearfix" id="shrinking-header" role="banner"> ..."

The first occurrence of ID “divglobloc” was here.

Line: 232 Column: 5 - 26
"... <span id="divglobloc"><img s..."

The first occurrence of ID “imgGlobe” was here.

Line: 232 Column: 27 - 92
"...vglobloc"><img src ="/~/media/Images/GMI/Company/globe.png" id="imgGlobe" /></span..."

The first occurrence of ID “search-form” was here.

Line: 269 Column: 1 - 42
"... <div class="search-form" id="search-form"> ..." Line: 269 Column: 1 - 42
"... <div class="search-form" id="search-form"> ..."

The first occurrence of ID “search” was here.

Line: 270 Column: 5 - 99
"...> <input type="text" name="search" id="search" placeholder="Search" class ="search-form-input"/> <..." Line: 270 Column: 5 - 99
"...> <input type="text" name="search" id="search" placeholder="Search" class ="search-form-input"/> <..."

Empty heading.

Line: 970 Column: 21 - 69
"... <h2 data-bind="text: FeaturedStory().StoryTitle"></h2> ..." Line: 985 Column: 17 - 49
"... <h3 data-bind="text: StoryTitle"></h3> ..."

The first occurrence of ID “main-newsmeta-more” was here.

Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..." Line: 1043 Column: 13 - 225
"... <a id="main-newsmeta-more" class="stockH" href='http://www.bakingbusiness.com/articles/news_home/New_Products/2017/11/General_Mills_launches_clean_l.aspx?ID={0285E3DE-114C-41F5-B292-F10EDDA8590C}' target='_blank'> ..."

The “contentinfo” role is unnecessary for element “footer”.

Line: 1295 Column: 9 - 35
"... <footer role="contentinfo"> ..."

This document appears to be written in English. Consider adding “lang="en"” (or variant) to the “html” start tag.

Line: 10 Column: 23 - 20
"...E 9]><!--> <html class="no-js"> ..."

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generalmills.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.

generalmills.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.

GENERALMILLS.COM General Mills: A U.S.-based food company. We serve the world by making food people love, providing quality brands in more than 100 countries on six continents.

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generalmills.com Desktop Speed Test Quick Summary

priority - 25Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 239.8KiB (33% reduction).

priority - 14Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 3 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

Optimize CSS Delivery of the following:

priority - 13Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 129.3KiB (74% reduction).

priority - 5Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

priority - 2Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 23.7KiB (38% reduction).

priority - 1Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 6.7KiB (45% reduction).

priority - 0Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 2.3KiB (23% reduction).

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priority - 64Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 10 blocking script resources and 4 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

Optimize CSS Delivery of the following:

priority - 25Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 239.8KiB (33% reduction).

priority - 24Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 234.4KiB (70% reduction).

priority - 16Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

priority - 8Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

priority - 2Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 23.7KiB (38% reduction).

priority - 2Minify CSS

Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 20.7KiB (13% reduction).

priority - 1Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 6.7KiB (45% reduction).

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priority - 1Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

generalmills.com HTML validation

Errors

Almost standards mode doctype. Expected “<!DOCTYPE html>”.

Bad value “” for attribute “src” on element “script”: Must be non-empty.

Element “title” not allowed as child of element “head” in this context. (Suppressing further errors from this subtree.)

Element “title” must not be empty.

A “charset” attribute on a “meta” element found after the first 1024 bytes.

Attribute “charset” not allowed on element “meta” at this point.

Element “meta” is missing one or more of the following attributes: “content”, “itemprop”, “property”.

A document must not include more than one “meta” element with a “charset” attribute.

Element “style” not allowed as child of element “header” in this context. (Suppressing further errors from this subtree.)

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Duplicate ID “divglobloc”.

Duplicate ID “imgGlobe”.

Bad value “” for attribute “target” on element “a”: Browsing context name must be at least one character long.

Duplicate ID “search-form”.