BIT.LY URL Shortener - Short URLs & Custom Free Link Shortener | Bitly

bit.ly Website Information

Daily Unique Visits: 72,565,059

Daily Page Views: 580,520,472

Income Per Day: $580,520

Estimated Value: $626,961,600

This website is located in United States and is using following IP address 67.199.248.10. See the complete list of popular websites hosted in United States.

bit.ly is registered under .LY top-level domain. Please check other sites in .LY zone.

Website bit.ly is using the following name servers:

  • ns-276.awsdns-34.com
  • ns-705.awsdns-24.net
  • ns-1372.awsdns-43.org
  • ns-1766.awsdns-28.co.uk
  • ns-cloud-c1.googledomains.com
  • ns-cloud-c2.googledomains.com
  • ns-cloud-c3.googledomains.com
  • ns-cloud-c4.googledomains.com

and is probably hosted by GOOGLE-PRIVATE-CLOUD - Google LLC, US. See the full list of other websites hosted by GOOGLE-PRIVATE-CLOUD - Google LLC, US.

The highest website bit.ly position in Alexa rank database was 21 and the lowest rank position was 22. Current position of bit.ly in Alexa rank database is 21.

Desktop speed score of bit.ly (77/100) is better than the results of 63.93% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of bit.ly (98/100) is better than the results of 55.61% of other sites and means that the page is mobile-friendly.

Mobile speed score of bit.ly (61/100) is better than the results of 57.04% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

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bit.ly Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.


bit.ly whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.


Domain Name: bit.ly
Registry Domain ID: 24501-CoCCA
Registry WHOIS Server:: whois.nic.ly
Updated Date: 2020-11-24T15:02:24.867Z
Creation Date: 2008-05-17T22:00:00.0Z
Registry Expiry Date: 2022-05-17T22:00:00.0Z
Registrar Registration Expiration Date: 2022-05-17T22:00:00.0Z
Registrar: Libyan Spider Network (int)
Registrar Abuse Contact Email: support@register.ly
Registrar Abuse Contact Phone: +1.8448469791
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: 9nq3s-4IWsH
Registrant Name: bitly operations
Registrant Organization: Bitly
Registrant Street: 139 5th Avenue 5th Floor
Registrant City: New York
Registrant State/Province: NY
Registrant Postal Code: 10010
Registrant Country: US
Registrant Phone: +64.66785610
Registrant Email: hostmaster@bit.ly
Name Server: ns-1372.awsdns-43.org
Name Server: ns-705.awsdns-24.net
Name Server: ns-cloud-c1.googledomains.com
Name Server: ns-cloud-c2.googledomains.com
Name Server: ns-cloud-c3.googledomains.com
DNSSEC: unsigned
>>> Last update of WHOIS database: 2021-04-24T22:49:12.691Z

bit.ly server information

Servers Location

bit.ly desktop page speed rank

Last tested: 2017-05-24


Desktop Speed Medium
77/100

bit.ly Desktop Speed Test Quick Summary


priority - 14Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

https://d1ayxb9ooonjts.cloudfront.net/bd80de809e88c59d84d25768a32690ff.css

priority - 9Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 88.8KiB (67% reduction).

Compressing https://dl6fh5ptkejqa.cloudfront.net/9304f54283c91191455de74a28b5c101.js could save 88.8KiB (67% reduction).

priority - 3Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 33.7KiB (84% reduction).

Compressing and resizing https://bitly.com/s/beta/graphics/marketing/resources/case-study.jpg could save 12.9KiB (84% reduction).
Compressing and resizing https://bitly.com/s/beta/graphics/marketing/resour…ng-analytics-tools.jpg could save 11.1KiB (84% reduction).
Compressing and resizing https://bitly.com/s/beta/graphics/marketing/resour…s-brands-use-bitly.jpg could save 9.8KiB (84% reduction).

priority - 2Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://use.typekit.net/mys2uzu.js (10 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/863117047105619?v=2.7.11 (20 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

bit.ly Desktop Resource Breakdown

Total Resources24
Number of Hosts12
Static Resources13
JavaScript Resources6
CSS Resources1

bit.ly mobile page speed rank

Last tested: 2017-05-24


Mobile Speed Bad
61/100

bit.ly Mobile Speed Test Quick Summary


priority - 56Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

https://d1ayxb9ooonjts.cloudfront.net/bd80de809e88c59d84d25768a32690ff.css

priority - 9Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 88.8KiB (67% reduction).

Compressing https://dl6fh5ptkejqa.cloudfront.net/9304f54283c91191455de74a28b5c101.js could save 88.8KiB (67% reduction).

priority - 3Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://use.typekit.net/mys2uzu.js (10 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/863117047105619?v=2.7.11 (20 minutes)
https://www.google-analytics.com/analytics.js (2 hours)

bit.ly Mobile Resource Breakdown

Total Resources27
Number of Hosts15
Static Resources13
JavaScript Resources8
CSS Resources1

bit.ly mobile page usability

Last tested: 2017-05-24


Mobile Usability Good
98/100

bit.ly Mobile Usability Test Quick Summary


priority - 1Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="http://blog.bitly.com/">Blog</a> and 7 others are close to other tap targets.

bit.ly HTML validation

Warnings

Consider avoiding viewport values that prevent users from resizing documents.

Line: 10 Column: 1 - 106
"...rise." /> <meta name="viewport" content="width=device-width,minimum-scale=1.0, maximum-scale=1.0, user-scalable=no"> <li..."

Empty heading.

Line: 36 Column: 1 - 24
"...d-short"> <h1 class="header-logo"><a hre..."

The “navigation” role is unnecessary for element “nav”.

Line: 37 Column: 1 - 42
"...</a></h1> <nav class="navigation" role="navigation"> <ul> ..."

The “contentinfo” role is unnecessary for element “footer”.

Line: 386 Column: 1 - 68
"...> </div> <footer id="footer" role="contentinfo" data-template="stage-footer"> <sect..."

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Line: 387 Column: 1 - 27
"...-footer"> <section class="stage-pod"> <div ..."

This document appears to be written in English. Consider adding “lang="en"” (or variant) to the “html” start tag.

Line: 2 Column: 16 - 7
"...TYPE html> <html > <head..."

Errors

Attribute “taborder” not allowed on element “input” at this point.

Line: 76 Column: 1 - 192
"...ass="cf"> <input id="shorten_url" taborder="1" name="url" type="text" class="shorten-input" placeholder="Paste a link to shorten it" value="" autocomplete="off" autocorrect="off" autocapitalize="off" /> <inpu..."

Attribute “autocorrect” not allowed on element “input” at this point.

Line: 76 Column: 1 - 192
"...ass="cf"> <input id="shorten_url" taborder="1" name="url" type="text" class="shorten-input" placeholder="Paste a link to shorten it" value="" autocomplete="off" autocorrect="off" autocapitalize="off" /> <inpu..."

Attribute “autocapitalize” not allowed on element “input” at this point.

Line: 76 Column: 1 - 192
"...ass="cf"> <input id="shorten_url" taborder="1" name="url" type="text" class="shorten-input" placeholder="Paste a link to shorten it" value="" autocomplete="off" autocorrect="off" autocapitalize="off" /> <inpu..."

Bad value “” for attribute “action” on element “form”: Must be non-empty.

Line: 101 Column: 1 - 29
"...bottom"> <form action="" method="get"> <inpu..."

No “p” element in scope but a “p” end tag seen.

Line: 126 Column: 1 - 4
"...a> </div> </p> </div..." Line: 136 Column: 1 - 4
"...a> </div> </p> </div..." Line: 146 Column: 1 - 4
"...a> </div> </p> </div..."

Element “div” not allowed as child of element “span” in this context. (Suppressing further errors from this subtree.)

Line: 280 Column: 1 - 45
"...e-image"> <div class="trust-image trust-image-spotify"></div>..." Line: 300 Column: 1 - 43
"...e-image"> <div class="trust-image trust-image-urban"></div>..." Line: 320 Column: 1 - 42
"...e-image"> <div class="trust-image trust-image-nydn"></div>..." Line: 340 Column: 1 - 42
"...e-image"> <div class="trust-image trust-image-mens"></div>..."

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Line: 363 Column: 76 - 174
"...ise-demo"><img src="/s/beta/graphics/marketing/resources/rethink-the-link.png" class="single-resource-image"></a> <..." Line: 370 Column: 72 - 164
"...arketing"><img src="/s/beta/graphics/marketing/resources/influencer.png" class="single-resource-image"></a> <..." Line: 377 Column: 77 - 180
"...se-bitly"><img src="/s/beta/graphics/marketing/resources/ways-brands-use-bitly.jpg" class="single-resource-image"></a> <..." Line: 611 Column: 11 - 2
"...<noscript><img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=863117047105619&ev=PageView&noscript=1" /></nosc..."

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bit.ly Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.


bit.ly TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.