BIRCHBOX.COM Birchbox: The smartest way to shop for beauty and grooming products

birchbox.com Website Information

Daily Unique Visits: 45,261

Daily Page Views: 271,566

Income Per Day: $543

Estimated Value: $390,960

This website is located in United States and is using following IP address 68.168.42.150. See the complete list of popular websites hosted in United States.

birchbox.com is registered under .COM top-level domain. Please check other sites in .COM zone.

Website birchbox.com is using the following name servers:

  • ns4.p03.dynect.net
  • ns1.p03.dynect.net
  • ns2.p03.dynect.net
  • ns3.p03.dynect.net
  • ns0.hammajank.net
  • ns1.hammajank.net

and is probably hosted by BIRCHBOX - Birchbox, Inc., US. See the full list of other websites hosted by BIRCHBOX - Birchbox, Inc., US.

The highest website birchbox.com position in Alexa rank database was 5268 and the lowest rank position was 125837. Current position of birchbox.com in Alexa rank database is 31688.

Desktop speed score of birchbox.com (53/100) is better than the results of 23.61% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of birchbox.com (94/100) is better than the results of 51.75% of other sites and means that the page is mobile-friendly.

Mobile speed score of birchbox.com (36/100) is better than the results of 11.02% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

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birchbox.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.


birchbox.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.


Domain Name: BIRCHBOX.COM
Registry Domain ID: 92282697_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: http://www.godaddy.com
Update Date: 2013-09-05T13:57:06Z
Creation Date: 2002-11-16T20:34:22Z
Registrar Registration Expiration Date: 2018-11-16T20:34:22Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: +1.4806242505
Domain Status: clientTransferProhibited http://www.icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited http://www.icann.org/epp#clientUpdateProhibited
Domain Status: clientRenewProhibited http://www.icann.org/epp#clientRenewProhibited
Domain Status: clientDeleteProhibited http://www.icann.org/epp#clientDeleteProhibited
Registry Registrant ID:
Registrant Name: Jereme Corrado
Registrant Organization: Birchbox
Registrant Street: 28 East 28th St.
Registrant City: New York
Registrant State/Province: New York
Registrant Postal Code: 10016
Registrant Country: United States
Registrant Phone: +1.8774877272
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: hostmaster@birchbox.com
Registry Admin ID:
Admin Name: Jereme Corrado
Admin Organization: Birchbox
Admin Street: 28 East 28th St.
Admin City: New York
Admin State/Province: New York
Admin Postal Code: 10016
Admin Country: United States
Admin Phone: +1.8774877272
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: hostmaster@birchbox.com
Registry Tech ID:
Tech Name: Jereme Corrado
Tech Organization: Birchbox
Tech Street: 28 East 28th St.
Tech City: New York
Tech State/Province: New York
Tech Postal Code: 10016
Tech Country: United States
Tech Phone: +1.8774877272
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: hostmaster@birchbox.com
Name Server: NS1.P03.DYNECT.NET
Name Server: NS2.P03.DYNECT.NET
Name Server: NS3.P03.DYNECT.NET
Name Server: NS4.P03.DYNECT.NET
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2015-05-20T15:00:00Z

birchbox.com server information

Servers Location

birchbox.com desktop page speed rank

Last tested: 2016-06-13


Desktop Speed Bad
53/100

birchbox.com Desktop Speed Test Quick Summary


priority - 45 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://api.birchbox.com/products/categories/tree (expiration not specified)
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https://www.birchbox.com/shop/media/catalog/produc…lief_1.7oz_900x900.jpg (expiration not specified)
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https://www.birchbox.com/shop/media/catalog/produc…reatment.1500x1500.jpg (expiration not specified)
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https://ssl.google-analytics.com/ga.js (2 hours)
https://edge.birchbox.com/components/carousel/1.1.0/en_us/carousel.min.css (4 hours)
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https://edge.birchbox.com/components/skyline/1.0.0/en_us/skyline.min.css (4 hours)
https://edge.birchbox.com/components/skyline/1.0.0/en_us/skyline.min.js (4 hours)
https://edge.birchbox.com/fonts/1.2.0/birchbox-fonts.css (4 hours)
https://edge.birchbox.com/libs/js/xdomain/proxy.js (4 hours)
https://edge.birchbox.com/libs/react-dom/0.14.3/react-dom.min.js (4 hours)
https://edge.birchbox.com/libs/react-redux/4.4.1/react-redux.min.js (4 hours)
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https://edge.birchbox.com/libs/redux/3.3.1/redux.min.js (4 hours)
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https://edge.birchbox.com/modules/event-tracking/15/event-tracking.min.js (4 hours)
https://edge.birchbox.com/pages/home/51/en_us/home.min.css (4 hours)
https://edge.birchbox.com/pages/home/51/en_us/home.min.js (4 hours)

priority - 20 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 2 blocking script resources and 9 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

https://ajax.googleapis.com/ajax/libs/jquery/1.8.3/jquery.min.js
https://edge.birchbox.com/modules/core-javascript/143/us/core.min.js

Optimize CSS Delivery of the following:

https://edge.birchbox.com/fonts/1.2.0/birchbox-fonts.css
https://edge.birchbox.com/modules/core-css/63/site.css
https://edge.birchbox.com/components/diamond-spinn…iamond-spinner.min.css
https://edge.birchbox.com/components/product-carou…oduct-carousel.min.css
https://edge.birchbox.com/components/list-dissolve…list-dissolver.min.css
https://edge.birchbox.com/components/skyline/1.0.0/en_us/skyline.min.css
https://edge.birchbox.com/components/carousel/1.1.0/en_us/carousel.min.css
https://edge.birchbox.com/components/react-carouse…react-carousel.min.css
https://edge.birchbox.com/pages/home/51/en_us/home.min.css

priority - 19 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 189.5KiB (85% reduction).

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priority - 9 Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://birchbox.com/
https://birchbox.com/
https://www.birchbox.com/

priority - 5 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 44.7KiB (19% reduction).

Losslessly compressing https://edge.birchbox.com/img/site/loh-2016/New_LO…ne_WebRes_1920x434.jpg could save 20.3KiB (16% reduction).
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Compressing and resizing https://edge.birchbox.com/img/site/footer/retail_flag.png could save 1.1KiB (56% reduction).
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birchbox.com Desktop Resource Breakdown

Total Resources242
Number of Hosts68
Static Resources110
JavaScript Resources62
CSS Resources9

birchbox.com mobile page speed rank

Last tested: 2016-06-13


Mobile Speed Bad
36/100

birchbox.com Mobile Speed Test Quick Summary


priority - 80 Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 2 blocking script resources and 9 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

https://ajax.googleapis.com/ajax/libs/jquery/1.8.3/jquery.min.js
https://edge.birchbox.com/modules/core-javascript/143/us/core.min.js

Optimize CSS Delivery of the following:

https://edge.birchbox.com/fonts/1.2.0/birchbox-fonts.css
https://edge.birchbox.com/modules/core-css/63/site.css
https://edge.birchbox.com/components/diamond-spinn…iamond-spinner.min.css
https://edge.birchbox.com/components/product-carou…oduct-carousel.min.css
https://edge.birchbox.com/components/list-dissolve…list-dissolver.min.css
https://edge.birchbox.com/components/skyline/1.0.0/en_us/skyline.min.css
https://edge.birchbox.com/components/carousel/1.1.0/en_us/carousel.min.css
https://edge.birchbox.com/components/react-carouse…react-carousel.min.css
https://edge.birchbox.com/pages/home/51/en_us/home.min.css

priority - 48 Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://api.birchbox.com/products/categories/tree (expiration not specified)
https://api.birchbox.com/products/v2/categories/hierarchy (expiration not specified)
https://api.birchbox.com/products/v2/products/19824/options (expiration not specified)
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https://bat.bing.com/bat.js (expiration not specified)
https://edge.birchbox.com/components/product-carou…_us/img/arrow-left.png (expiration not specified)
https://edge.birchbox.com/components/product-carou…us/img/arrow-right.png (expiration not specified)
https://edge.birchbox.com/fonts/1.2.0/fontawesome-webfont.woff (expiration not specified)
https://edge.birchbox.com/fonts/1.2.0/lineto-brown-pro-bold.woff (expiration not specified)
https://edge.birchbox.com/fonts/1.2.0/lineto-brown-pro-regular.woff (expiration not specified)
https://edge.birchbox.com/fonts/1.2.0/sourcesanspro-regular-webfont.woff (expiration not specified)
https://edge.birchbox.com/fonts/1.2.0/sourcesanspro-semibold-webfont.woff (expiration not specified)
https://edge.birchbox.com/img/site/birchbox-logo-white.png (expiration not specified)
https://edge.birchbox.com/img/site/footer/phone_slim.png (expiration not specified)
https://edge.birchbox.com/img/site/footer/retail_flag.png (expiration not specified)
https://edge.birchbox.com/img/site/header/bg@2x.png (expiration not specified)
https://edge.birchbox.com/img/site/loh-2016/LOH_Sk…e_Evergreen_Mobile.jpg (expiration not specified)
https://edge.birchbox.com/img/site/loh-2016/beauty.png (expiration not specified)
https://edge.birchbox.com/img/site/loh/products-men.jpg (expiration not specified)
https://edge.birchbox.com/img/site/loh/products-women.jpg (expiration not specified)
https://edge.birchbox.com/img/site/sprite-flags.png (expiration not specified)
https://edge.birchbox.com/pages/shop-home/4/us/img…ner-gift-picks-nov.jpg (expiration not specified)
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https://edge.birchbox.com/pages/shop-home/4/us/img…anner-under-25-nov.jpg (expiration not specified)
https://edge.birchbox.com/uploads/box-women-december_rev.png (expiration not specified)
https://lib.soldsie.com/assets/crane.1.1.js (expiration not specified)
https://load.s3.amazonaws.com/pixel.gif (expiration not specified)
https://www.birchbox.com/images/uploads/Birchbox-S…pring-2016_600x400.jpg (expiration not specified)
https://www.birchbox.com/images/uploads/Birchbox_RTR_Landing-1.jpg (expiration not specified)
https://www.birchbox.com/images/uploads/W_Sunny-Si…mer-LTE_01_390x390.jpg (expiration not specified)
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https://tags.tiqcdn.com/utag/birchbox/main/prod/utag.js (5 minutes)
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https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://secure.leadback.advertising.com/adcedge/lb…LTLB[8760],visit[720]& (60 minutes)
https://ssl.google-analytics.com/ga.js (2 hours)
https://edge.birchbox.com/components/accordion/2.0…n_us/accordion.min.css (4 hours)
https://edge.birchbox.com/components/accordion/2.0.0/en_us/accordion.min.js (4 hours)
https://edge.birchbox.com/components/carousel/1.1.0/en_us/carousel.min.css (4 hours)
https://edge.birchbox.com/components/carousel/1.1.0/en_us/carousel.min.js (4 hours)
https://edge.birchbox.com/components/diamond-spinn…iamond-spinner.min.css (4 hours)
https://edge.birchbox.com/components/diamond-spinn…diamond-spinner.min.js (4 hours)
https://edge.birchbox.com/components/list-dissolve…list-dissolver.min.css (4 hours)
https://edge.birchbox.com/components/list-dissolve…/list-dissolver.min.js (4 hours)
https://edge.birchbox.com/components/product-carou…oduct-carousel.min.css (4 hours)
https://edge.birchbox.com/components/product-carou…roduct-carousel.min.js (4 hours)
https://edge.birchbox.com/components/react-carouse…react-carousel.min.css (4 hours)
https://edge.birchbox.com/components/react-carouse…/react-carousel.min.js (4 hours)
https://edge.birchbox.com/components/skyline/1.0.0/en_us/skyline.min.css (4 hours)
https://edge.birchbox.com/components/skyline/1.0.0/en_us/skyline.min.js (4 hours)
https://edge.birchbox.com/fonts/1.2.0/birchbox-fonts.css (4 hours)
https://edge.birchbox.com/libs/js/xdomain/proxy.js (4 hours)
https://edge.birchbox.com/libs/react-dom/0.14.3/react-dom.min.js (4 hours)
https://edge.birchbox.com/libs/react-redux/4.4.1/react-redux.min.js (4 hours)
https://edge.birchbox.com/libs/react-with-addons/0…act-with-addons.min.js (4 hours)
https://edge.birchbox.com/libs/redux/3.3.1/redux.min.js (4 hours)
https://edge.birchbox.com/modules/core-css/63/site.css (4 hours)
https://edge.birchbox.com/modules/core-javascript/143/us/core.min.js (4 hours)
https://edge.birchbox.com/modules/core-javascript/143/us/narrow.min.js (4 hours)
https://edge.birchbox.com/modules/core-javascript/143/us/site-bb.min.js (4 hours)
https://edge.birchbox.com/modules/event-tracking/15/event-tracking.min.js (4 hours)
https://edge.birchbox.com/pages/home/51/en_us/home.min.css (4 hours)
https://edge.birchbox.com/pages/home/51/en_us/home.min.js (4 hours)

priority - 34 Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://birchbox.com/
https://birchbox.com/
https://www.birchbox.com/

priority - 26 Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 252.4KiB (85% reduction).

Compressing https://www.birchbox.com/shop/productapi/data/get/…1594,21595,20900,20902 could save 81.8KiB (88% reduction).
Compressing https://www.birchbox.com/shop/productapi/data/get/…0969,14562,16078,16277 could save 76.9KiB (85% reduction).
Compressing https://www.birchbox.com/shop/productapi/data/get/…1794,21504,21589,21921 could save 68.7KiB (87% reduction).
Compressing https://lib.soldsie.com/assets/crane.1.1.js could save 20.8KiB (69% reduction).
Compressing https://bbox.netmng.com/?aid=4347&siclientid=&Prod…tegoryID=undefined&cch could save 2.1KiB (69% reduction).
Compressing https://us-sonar.sociomantic.com/html/2010-07-01/u…95797438994136&hs=true could save 2.1KiB (66% reduction).

priority - 8 Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 65% of the final above-the-fold content could be rendered with the full HTML response.

priority - 1 Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 10.5KiB (26% reduction).

Losslessly compressing https://edge.birchbox.com/uploads/box-women-december_rev.png could save 6.9KiB (20% reduction).
Losslessly compressing https://edge.birchbox.com/img/site/birchbox-logo-white.png could save 1.8KiB (57% reduction).
Losslessly compressing https://edge.birchbox.com/img/site/footer/phone_slim.png could save 1.1KiB (68% reduction).
Losslessly compressing https://edge.birchbox.com/img/site/footer/retail_flag.png could save 776B (40% reduction).

birchbox.com Mobile Resource Breakdown

Total Resources222
Number of Hosts67
Static Resources83
JavaScript Resources70
CSS Resources10

birchbox.com mobile page usability

Last tested: 2016-06-13


Mobile Usability Good
94/100

birchbox.com Mobile Usability Test Quick Summary


priority - 3 Size content to viewport

The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 415 CSS pixels wide, but the viewport is only 411 CSS pixels wide. The following elements fall outside the viewport:

The element <div class="product-carous…-carousel-next"> falls outside the viewport.
The element <div class="product-carous…-carousel-next"> falls outside the viewport.
The element <div class="product-carous…-carousel-next"> falls outside the viewport.

priority - 2 Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <span class="site-search-btn"></span> is close to 1 other tap targets.

The tap target <div id="best-sellers-c…uct-carousel-1" class="product-carousel">Best Sellers…l Best Sellers</div> is close to 1 other tap targets.
The tap target <a href="/shop/feedback…duct_id/16299/" class="prp-link">5,998</a> and 2 others are close to other tap targets.
The tap target <a href="/about">About</a> and 9 others are close to other tap targets.
The tap target <div class="pluginButton p…onDisconnected">Like</div> is close to 1 other tap targets.
The tap target <button type="submit"></button> is close to 1 other tap targets.
The tap target <a href="javascript:void(0);" class="dropdown-toggle">USA</a> is close to 1 other tap targets.
The tap target <a href="javascript:void(0);" class="dropdown-toggle">USA</a> is close to 1 other tap targets.
The tap target <a href="/about/terms-conditions">Terms</a> and 1 others are close to other tap targets.

birchbox.com Mobile Resource Breakdown

Total Resources222
Number of Hosts67
Static Resources83
JavaScript Resources70
CSS Resources10

birchbox.com HTML validation

Errors

Bad value “en_US” for attribute “lang” on element “html”: The language subtag “en_us” is not a valid language subtag.

Line: 2 Column: 16 - 38
"...TYPE html> <html lang="en_US" class="themeWomen"> <head..."

A “meta” element with an “http-equiv” attribute whose value is “X-UA-Compatible” must have a “content” attribute with the value “IE=edge”.

Line: 5 Column: 3 - 64
"...utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"><scrip..."

Stray start tag “script”.

Line: 50 Column: 1 - 8
"...t></body> <script>window..."

Warnings

Consider avoiding viewport values that prevent users from resizing documents.

Line: 6 Column: 3 - 105
"...script> <meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no"> <!-..."

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birchbox.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.


birchbox.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.