AlexaWhoisServer InformationDesktop SpeedMobile SpeedMobile UsabilityHTML ErrorsPingTraceroute

BASEFORMULA.COM Aromatherapy, Essential Oils, Natural Beauty & Skin Care

baseformula.com Website Information

Daily Unique Visits: 809

Daily Page Views: 1,618

Income Per Day: $5

Estimated Value: $1,200

baseformula.com is registered under .COM top-level domain. Please check other sites in .COM zone.

No name server records were found.

and is probably hosted by Sub 6 Limited. See the full list of other websites hosted by Sub 6 Limited.

The highest website baseformula.com position in Alexa rank database was 52021 and the lowest rank position was 999682. Current position of baseformula.com in Alexa rank database is 885988.

Desktop speed score of baseformula.com (48/100) is better than the results of 21.82% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of baseformula.com (60/100) is better than the results of 3.95% of other sites and means that the page is not mobile-friendly.

Mobile speed score of baseformula.com (40/100) is better than the results of 18.97% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

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baseformula.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.

baseformula.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.

Domain Name: BASEFORMULA.COM
Registry Domain ID: 2301354_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.ionos.com
Registrar URL: http://www.ionos.com
Updated Date: 2022-08-04T07:01:32Z
Creation Date: 1998-08-04T04:00:00Z
Registry Expiry Date: 2023-08-03T04:00:00Z
Registrar: IONOS SE
Registrar IANA ID: 83
Registrar Abuse Contact Email: abuse@ionos.com
Registrar Abuse Contact Phone: +1.6105601459
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: ELSA.NS.CLOUDFLARE.COM
Name Server: JACK.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2022-09-27T16:16:09Z

baseformula.com server information

Servers Location

baseformula.com desktop page speed rank

Last tested: 2019-01-17

Desktop Speed Bad
48/100

baseformula.com Desktop Speed Test Quick Summary


priority - 37Enable compression

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priority - 35Leverage browser caching

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http://www.baseformula.com/templates/baseformula/i…al-large-youku-col.gif (expiration not specified)
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http://www.baseformula.com/templates/baseformula/scripts/baseformula.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/scripts/cufon.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/scripts/init.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/s…ts/jquery-1.3.2.min.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/s…ui-1.7.2.custom.min.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/s…ry.lightbox-0.5.min.js (expiration not specified)
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http://www.baseformula.com/templates/baseformula/scripts/livevalidation.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/scripts/paddington.js (expiration not specified)
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https://www.baseformula.com/shopimages/Essential%20Oils%20HP.jpg (expiration not specified)
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https://www.baseformula.com/shopimages/Hydrolats%20HP.jpg (expiration not specified)
https://www.baseformula.com/shopimages/IFA-Corporate-Member.jpg (expiration not specified)
https://www.baseformula.com/shopimages/IFPA%20Logo…rate%20Home%20Page.jpg (expiration not specified)
https://www.baseformula.com/shopimages/YouTube-Badge.jpg (expiration not specified)
https://www.baseformula.com/shopimages/banners/clary-sage-essential-oil.jpg (expiration not specified)
https://www.baseformula.com/shopimages/banners/peach-kernel-carrier-oil.jpg (expiration not specified)
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https://www.baseformula.com/shopimages/like-us-on-facebook.png (expiration not specified)
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priority - 29Optimize images

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priority - 10Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 13 blocking script resources and 8 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

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http://www.baseformula.com/templates/baseformula/scripts/cufon.js
http://www.baseformula.com/templates/baseformula/scripts/paddington.js
http://www.baseformula.com/templates/baseformula/s….scrollTo-1.4.2-min.js
http://www.baseformula.com/templates/baseformula/s…ialScroll-1.2.2-min.js
http://www.baseformula.com/templates/baseformula/s…ry.lightbox-0.5.min.js
http://www.baseformula.com/templates/baseformula/scripts/init.js
http://www.baseformula.com/templates/baseformula/scripts/baseformula.js
http://www.baseformula.com/templates/baseformula/scripts/livevalidation.js
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priority - 3Minify JavaScript

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priority - 2Minify CSS

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priority - 1Minify HTML

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priority - 0Reduce server response time

baseformula.com Desktop Resource Breakdown

Total Resources116
Number of Hosts29
Static Resources84
JavaScript Resources30
CSS Resources10

baseformula.com mobile page speed rank

Last tested: 2019-01-17

Mobile Speed Bad
40/100

baseformula.com Mobile Speed Test Quick Summary


priority - 53Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://www.baseformula.com/resources/jserver.js (expiration not specified)
http://www.baseformula.com/shopimages/ATChomepage.jpg (expiration not specified)
http://www.baseformula.com/shopimages/scrollerimag…ller-01-background.jpg (expiration not specified)
http://www.baseformula.com/shopimages/scrollerimag…ller-01-foreground.png (expiration not specified)
http://www.baseformula.com/shopimages/scrollerimag…ller-02-background.jpg (expiration not specified)
http://www.baseformula.com/shopimages/scrollerimag…ller-02-foreground.png (expiration not specified)
http://www.baseformula.com/shopimages/scrollerimag…ller-03-background.jpg (expiration not specified)
http://www.baseformula.com/shopimages/scrollerimag…ller-03-foreground.png (expiration not specified)
http://www.baseformula.com/templates/baseformula//images/blogheaderBF.jpg (expiration not specified)
http://www.baseformula.com/templates/baseformula//…eader/basket-title.gif (expiration not specified)
http://www.baseformula.com/templates/baseformula//…eader/dropdown-top.png (expiration not specified)
http://www.baseformula.com/templates/baseformula//…eader/search-title.gif (expiration not specified)
http://www.baseformula.com/templates/baseformula//…s/header/top-login.jpg (expiration not specified)
http://www.baseformula.com/templates/baseformula//…aseformula-newlogo.gif (expiration not specified)
http://www.baseformula.com/templates/baseformula/acc2/ddaccordion.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/acc2/style2.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/css/baseformula.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/css/bf-droplinetabs.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/css/bf-reset.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/css/fixedwidth.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/c…ry-ui-1.7.2.custom.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/c…query.lightbox-0.5.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/css/scroller.css (expiration not specified)
http://www.baseformula.com/templates/baseformula/images/acc_bg1.jpg (expiration not specified)
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http://www.baseformula.com/templates/baseformula/i…al-large-weibo-col.gif (expiration not specified)
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http://www.baseformula.com/templates/baseformula/i…-large-youtube-col.gif (expiration not specified)
http://www.baseformula.com/templates/baseformula/scripts/baseformula.js (expiration not specified)
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http://www.baseformula.com/templates/baseformula/scripts/init.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/s…ts/jquery-1.3.2.min.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/s…ui-1.7.2.custom.min.js (expiration not specified)
http://www.baseformula.com/templates/baseformula/s…ry.lightbox-0.5.min.js (expiration not specified)
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http://www.baseformula.com/templates/baseformula/scripts/paddington.js (expiration not specified)
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https://www.baseformula.com/shopimages/Essential%20Oils%20HP.jpg (expiration not specified)
https://www.baseformula.com/shopimages/FHTlogohomepage2.jpg (expiration not specified)
https://www.baseformula.com/shopimages/Hydrolats%20HP.jpg (expiration not specified)
https://www.baseformula.com/shopimages/IFA-Corporate-Member.jpg (expiration not specified)
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https://www.baseformula.com/shopimages/hp-right3.jpg (expiration not specified)
https://www.baseformula.com/shopimages/like-us-on-facebook.png (expiration not specified)
https://www.baseformula.com/shopimages/soil-association-approved.jpg (expiration not specified)
https://cdn.syndication.twimg.com/widgets/timeline…e_codes=true&t=1598786 (60 seconds)
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priority - 40Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 13 blocking script resources and 8 blocking CSS resources. This causes a delay in rendering your page.

Remove render-blocking JavaScript:

http://www.baseformula.com/resources/jserver.js
http://www.baseformula.com/templates/baseformula/s…ts/jquery-1.3.2.min.js
http://www.baseformula.com/templates/baseformula/s…ui-1.7.2.custom.min.js
http://www.baseformula.com/templates/baseformula/scripts/cufon.js
http://www.baseformula.com/templates/baseformula/scripts/paddington.js
http://www.baseformula.com/templates/baseformula/s….scrollTo-1.4.2-min.js
http://www.baseformula.com/templates/baseformula/s…ialScroll-1.2.2-min.js
http://www.baseformula.com/templates/baseformula/s…ry.lightbox-0.5.min.js
http://www.baseformula.com/templates/baseformula/scripts/init.js
http://www.baseformula.com/templates/baseformula/scripts/baseformula.js
http://www.baseformula.com/templates/baseformula/scripts/livevalidation.js
http://www.baseformula.com/templates/baseformula/acc2/ddaccordion.js
https://ws.sharethis.com/button/buttons.js

Optimize CSS Delivery of the following:

http://www.baseformula.com/templates/baseformula/css/bf-reset.css
http://www.baseformula.com/templates/baseformula/css/baseformula.css
http://www.baseformula.com/templates/baseformula/css/fixedwidth.css
http://www.baseformula.com/templates/baseformula/css/scroller.css
http://www.baseformula.com/templates/baseformula/c…ry-ui-1.7.2.custom.css
http://www.baseformula.com/templates/baseformula/css/bf-droplinetabs.css
http://www.baseformula.com/templates/baseformula/c…query.lightbox-0.5.css
http://www.baseformula.com/templates/baseformula/acc2/style2.css

priority - 37Enable compression

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priority - 30Optimize images

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priority - 3Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 25.2KiB (10% reduction).

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priority - 2Minify CSS

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priority - 1Minify HTML

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priority - 0Reduce server response time

baseformula.com Mobile Resource Breakdown

Total Resources123
Number of Hosts29
Static Resources90
JavaScript Resources31
CSS Resources11

baseformula.com mobile page usability

Last tested: 2019-01-17

Mobile Usability Bad
60/100

baseformula.com Mobile Usability Test Quick Summary


priority - 40Use legible font sizes

The following text on your page renders in a way that may be difficult for some of your visitors to read. Use legible font sizes to provide a better user experience.

The following text fragments have a small font size. Increase the font size to make them more legible.

Discover the p…er herb garden and 9 others render only 3 pixels tall (11 CSS pixels).

Currency renders only 4 pixels tall (13 CSS pixels).

1 524 renders only 3 pixels tall (12 CSS pixels).

to soothe, smo…ith the finest and 30 others render only 4 pixels tall (13 CSS pixels).

Base Formula i…erapy supplier and 1 others render only 4 pixels tall (13 CSS pixels).

Premium grade…erapy supplies renders only 4 pixels tall (15 CSS pixels).

, are subject…n abundance of and 22 others render only 4 pixels tall (13 CSS pixels).

Tweets renders only 4 pixels tall (14 CSS pixels).

Follow renders only 3 pixels tall (11 CSS pixels).

5 Aug and 2 others render only 3 pixels tall (11 CSS pixels).

Base Formula and 1 others render only 3 pixels tall (12 CSS pixels).

baseformula and 2 others render only 3 pixels tall (12 CSS pixels).

bath with 15ml…& 4 Geranium. and 1 others render only 3 pixels tall (12 CSS pixels).

# renders only 3 pixels tall (12 CSS pixels).

aromatherapy and 1 others render only 3 pixels tall (12 CSS pixels).

Favorite and 2 others render only 3 pixels tall (12 CSS pixels).

My Account and 3 others render only 4 pixels tall (13 CSS pixels).
Create An Account and 26 others render only 3 pixels tall (11 CSS pixels).
All contents c…ise indicated. renders only 3 pixels tall (10 CSS pixels).

priority - 22Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="http://www.bas…3c1bb20f69fe44"></a> and 5 others are close to other tap targets.

The tap target <a href="http://www.baseformula-us.com/">US / Canada</a> and 9 others are close to other tap targets.

The tap target <a href="http://www.bas…3c1bb20f69fe44">SPECIAL OFFERS</a> and 6 others are close to other tap targets.

The tap target <a href="http://www.bas…3c1bb20f69fe44">SPECIAL OFFERS</a> and 5 others are close to other tap targets.

The tap target <a href="http://www.bas…3c1bb20f69fe44">SPECIAL OFFERS</a> and 11 others are close to other tap targets.

The tap target <a href="http://www.bas…3c1bb20f69fe44">SPECIAL OFFERS</a> and 11 others are close to other tap targets.

The tap target <a href="http://www.bas…3c1bb20f69fe44">AROMATHERAPY</a> and 5 others are close to other tap targets.

The tap target <a href="http://www.bas…3c1bb20f69fe44">AROMATHERAPY</a> and 6 others are close to other tap targets.

The tap target <a href="http://www.fac…790262?created"></a> is close to 5 other tap targets.

The tap target <a href="http://www.twi…om/baseformula" class=""></a> is close to 7 other tap targets.

The tap target <a href="http://feeds.f…aseformulablog"></a> is close to 9 other tap targets.

The tap target <span class="st_sharethis"></span> is close to 8 other tap targets.

The tap target <span class="st_sharethis"></span> is close to 8 other tap targets.

The tap target <span class="st_sharethis"></span> is close to 7 other tap targets.

The tap target <div id="plusone" class="Jg">1 524</div> is close to 6 other tap targets.

The tap target <div id="plusone" class="Jg">1 524</div> is close to 2 other tap targets.

The tap target <a href="http://www.wei…m/u/2852041250"></a> is close to 5 other tap targets.

The tap target <a href="http://www.you…BaseFormulaLtd"></a> is close to 7 other tap targets.

The tap target <a href="http://www.bas…mula.com/blog/"></a> is close to 10 other tap targets.

The tap target <a href="http://pintere…om/baseformula"></a> is close to 10 other tap targets.

The tap target <a href="http://i.youku…/UNDg3MTA2MDUy"></a> is close to 8 other tap targets.

The tap target <a href="http://basefor…&amp;id=e00131f3e2"></a> is close to 5 other tap targets.

The tap target <div class="silverheader selected">Base Formula i…erapy supplier</div> is close to 1 other tap targets.

The tap target <a href="#">Base Formula i…erapy supplier</a> is close to 1 other tap targets.

The tap target <div id="twitter-widget-0" class="root timeline…var-footerless">Tweets Follow…o @baseformula</div> is close to 1 other tap targets.

The tap target <a href="https://twitte…om/baseformula" class="customisable-highlight">Tweets</a> is close to 1 other tap targets.

The tap target <a href="https://twitte…om/baseformula" class="follow-button profile">Follow</a> is close to 2 other tap targets.

The tap target <a href="https://twitte…44006028267520" class="u-url permalin…able-highlight">7h</a> and 1 others are close to other tap targets.

The tap target <a href="https://twitte…om/baseformula" class="u-url profile">Base Formula…@baseformula</a> and 1 others are close to other tap targets.

The tap target <a href="https://twitte…om/baseformula" class="u-url profile">Base Formula…@baseformula</a> and 1 others are close to other tap targets.

The tap target <a href="https://twitte…erapy?src=hash" class="PrettyLink has…g customisable">#aromatherapy</a> is close to 4 other tap targets.

The tap target <a href="https://twitte…erapy?src=hash" class="PrettyLink has…g customisable">#aromatherapy</a> and 1 others are close to other tap targets.

The tap target <a href="https://twitte…44006028267520" class="expand customisable-highlight">Expand</a> is close to 3 other tap targets.

The tap target <a href="https://twitte…44006028267520" class="reply-action web-intent">Reply</a> is close to 3 other tap targets.

The tap target <a href="https://twitte…44006028267520" class="reply-action web-intent">Reply</a> and 2 others are close to other tap targets.

The tap target <a href="https://twitte…44006028267520" class="retweet-action web-intent">Retweet</a> is close to 5 other tap targets.

The tap target <a href="https://twitte…44006028267520" class="favorite-action web-intent">Favorite</a> is close to 6 other tap targets.

The tap target <a href="page.php/ContentAboutUs">About Us</a> and 26 others are close to other tap targets.
The tap target <div id="stToolPop" class="stToolPop-circ…tToolPop-fixed"></div> is close to 2 other tap targets.

The tap target <a href="javascript:void(0)" class="stToolPopLink"></a> is close to 2 other tap targets.

priority - 10Configure the viewport

Your page does not have a viewport specified. This causes mobile devices to render your page as it would appear on a desktop browser, scaling it down to fit on a mobile screen. Configure a viewport to allow your page to render properly on all devices.

baseformula.com HTML validation

Errors

Bad start tag in “img” in “head”.

Line: 124 Column: 1 - 15
"...noscript> <img height="1" width="1" src="https://www.facebook.com/tr?id=243397359764461&ev=PageView &noscript=1"/> </nosc..."

Bad value “https://www.facebook.com/tr?id=243397359764461&ev=PageView &noscript=1” for attribute “src” on element “img”: Tab, new line or carriage return found.

Line: 124 Column: 1 - 15
"...noscript> <img height="1" width="1" src="https://www.facebook.com/tr?id=243397359764461&ev=PageView &noscript=1"/> </nosc..."

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Line: 124 Column: 1 - 15
"...noscript> <img height="1" width="1" src="https://www.facebook.com/tr?id=243397359764461&ev=PageView &noscript=1"/> </nosc..."

Stray end tag “noscript”.

Line: 125 Column: 1 - 11
"...ript=1"/> </noscript> <!-- ..."

Element “style” not allowed as child of element “body” in this context. (Suppressing further errors from this subtree.)

Line: 128 Column: 1 - 23
"...m css --> <style type="text/css"> div.s..."

Stray end tag “head”.

Line: 139 Column: 1 - 7
"...HOLDER--> </head> <bod..."

Start tag “body” seen but an element of the same type was already open.

Line: 141 Column: 1 - 26
"... </head> <body class="common-home"> <nav..."

Cannot recover after last error. Any further errors will be ignored.

Line: 141 Column: 1 - 26
"... </head> <body class="common-home"> <nav..."

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baseformula.com Ping

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baseformula.com TRACEROUTE

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