allure.com Website Information

Daily Unique Visits: 543,074

Daily Page Views: 4,344,592

Income Per Day: $4,345

Estimated Value: $4,692,600

This website is located in United States and is using following IP address 151.101.0.239. See the complete list of popular websites hosted in United States.

allure.com is registered under .COM top-level domain. Please check other sites in .COM zone.

Website allure.com is using the following name servers:

ns-1116.awsdns-11.org
ns-1935.awsdns-49.co.uk
ns-28.awsdns-03.com
ns-836.awsdns-40.net

and is probably hosted by FASTLY - Fastly, US. See the full list of other websites hosted by FASTLY - Fastly, US.

The highest website allure.com position in Alexa rank database was 2717 and the lowest rank position was 2903. Current position of allure.com in Alexa rank database is 2806.

Desktop speed score of allure.com (77/100) is better than the results of 63.93% of other sites and shows that the page desktop performance can be improved.

Mobile usability score of allure.com (99/100) is better than the results of 79.46% of other sites and means that the page is mobile-friendly.

Mobile speed score of allure.com (65/100) is better than the results of 66.06% of other sites and shows that the landing page performance on mobile devices is poor and can be improved.

allure.com Alexa Rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users.

allure.com whois

WHOIS gives you the ability to lookup any generic domains to find out the registered domain holder. WHOIS database are provided for information purposes only. It allows the public to check whether a specific domain name is still available or not and to obtain information related to the registration records of existing domain names.

Domain Name: ALLURE.COM
Registry Domain ID: 361708_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.corporatedomains.com
Registrar URL: http://cscdbs.com
Updated Date: 2023-05-14T05:12:42Z
Creation Date: 1994-05-17T04:00:00Z
Registry Expiry Date: 2025-05-18T04:00:00Z
Registrar: CSC Corporate Domains, Inc.
Registrar IANA ID: 299
Registrar Abuse Contact Email: domainabuse@cscglobal.com
Registrar Abuse Contact Phone: 8887802723
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: serverDeleteProhibited https://icann.org/epp#serverDeleteProhibited
Domain Status: serverTransferProhibited https://icann.org/epp#serverTransferProhibited
Domain Status: serverUpdateProhibited https://icann.org/epp#serverUpdateProhibited
Name Server: NS-1116.AWSDNS-11.ORG
Name Server: NS-1935.AWSDNS-49.CO.UK
Name Server: NS-28.AWSDNS-03.COM
Name Server: NS-836.AWSDNS-40.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-09T12:50:38Z

allure.com server information

Servers Location

allure.com desktop page speed rank

Last tested: 2019-12-03

Desktop Speed Medium

77/100

allure.com Desktop Speed Test Quick Summary

priority - 9Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://allure.com/
https://allure.com/
https://www.allure.com/

priority - 7Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://dmx.districtm.io/s/10009/26069508-9221-4027-9899-e28a59f6f277 (expiration not specified)
https://dmx.districtm.io/s/10025/AADUJU67y1MAADfmIESaAQ (expiration not specified)
https://dmx.districtm.io/s/v1/buyers (expiration not specified)
https://dmx.us-east-4.districtm.io/s/10016/XeWpQwA…_test=XeWpQwAAAI7rSldY (expiration not specified)
https://publish.responsiveads.com/libs/radical.r6.min.js (expiration not specified)
https://segment-data.zqtk.net/conde-nast?url=https…2F%2Fwww.allure.com%2F (4.6 minutes)
https://mb.moatads.com/yi.js?ud=undefined&qn=%604%…lJsonpRequest_49237553 (15 minutes)
https://securepubads.g.doubleclick.net/tag/js/gpt.js (15 minutes)
https://js-sec.indexww.com/ht/p/183973-175281468529000.js (27.9 minutes)
https://www.googletagservices.com/activeview/js/cu…osd.js?cb=%2Fr20100101 (50 minutes)
https://www.googletagservices.com/activeview/js/cu…ner.js?cache=r20110914 (50 minutes)
https://polarcdn-terrax.com/nativeads/v1.4.0/json/…ion/condenastcorporate (60 minutes)
https://www.allure.com/hotzones/src/pixelpropagate.js?cb=10115 (60 minutes)
https://secure-assets.rubiconproject.com/utils/xapi/multi-sync.js (61.2 minutes)
https://cdn.districtm.io/ids/idsync.4fd5df3e.js (4 hours)
https://cdn.mediavoice.com/nativeads/script/conden…de-asa-polar-master.js (6 hours)

priority - 6Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 24% of the final above-the-fold content could be rendered with the full HTML response.

Click to see the screenshot with only the HTML response:

priority - 3Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 28.9KiB (36% reduction).

Compressing https://publish.responsiveads.com/ads/5dcec27bf6c0…SUMMER20191200x150.jpg could save 28.9KiB (36% reduction).

priority - 2Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

https://www.allure.com/verso/static/allure/styles.…9fd0080973d1fff9f3.css

priority - 0Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 1.2KiB (47% reduction).

Compressing https://mb.moatads.com/yi.js?ud=undefined&qn=%604%…lJsonpRequest_49237553 could save 981B (51% reduction).
Compressing https://srv-2019-12-03-00.config.parsely.com/config/allure.com could save 122B (30% reduction).
Compressing https://fastlane.rubiconproject.com/a/api/fastlane…784118&alt_size_ids=57 could save 112B (37% reduction).

priority - 0Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 116B (11% reduction).

Minifying https://polarcdn-terrax.com/privacy/v1.0.0/html/optout/readwrite/ could save 116B (11% reduction) after compression.

allure.com Desktop Resource Breakdown

Total Resources	146
Number of Hosts	74
Static Resources	40
JavaScript Resources	42
CSS Resources	2

allure.com mobile page speed rank

Last tested: 2017-10-14

Mobile Speed Medium

65/100

allure.com Mobile Speed Test Quick Summary

priority - 34Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://allure.com/
https://allure.com/
https://www.allure.com/

priority - 14Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://assets.adobedtm.com/6372cf21ef88ee60bc2977…5aa427cdbd4a3c718e2.js (expiration not specified)
https://assets.adobedtm.com/6372cf21ef88ee60bc2977…9f66831188eed570be2.js (expiration not specified)
https://assets.adobedtm.com/6372cf21ef88ee60bc2977…41764746d765e000ffb.js (expiration not specified)
https://assets.adobedtm.com/6372cf21ef88ee60bc2977…a6f64746d4fa30014cf.js (expiration not specified)
https://load.s3.amazonaws.com/pixel.gif (expiration not specified)
https://segment-data.zqtk.net/conde-nast?url=https…2F%2Fwww.allure.com%2F (2.8 minutes)
https://meraxes-cdn.polarmobile.com/nativeads/v1.4…ion/condenastcorporate (3 minutes)
https://cdn.mediavoice.com/nativeads/script/conden…de-asa-polar-master.js (5.2 minutes)
https://www.googletagservices.com/tag/js/gpt.js (15 minutes)
https://connect.facebook.net/en_US/fbevents.js (20 minutes)
https://connect.facebook.net/signals/config/228464857488266?v=2.7.23 (20 minutes)
https://securepubads.g.doubleclick.net/static/glade.js (30 minutes)
https://js-sec.indexww.com/ht/htw-condenast.js (31.8 minutes)
https://cdn.yldbt.com/js/yieldbot.intent.js (60 minutes)
https://pagead2.googlesyndication.com/pagead/show_companion_ad.js (60 minutes)
https://rules.quantcount.com/rules-p-Jjy-Cyr1NZGRz.js (60 minutes)
https://s.skimresources.com/js/100094X1555746.skimlinks.js (60 minutes)
https://www.google-analytics.com/analytics.js (2 hours)
https://plugin.mediavoice.com/plugin.js (2.5 hours)
https://www.allure.com/cns/services.min.js (24 hours)

priority - 8Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

https://www.allure.com/css/c7dcb43f276d-homepage.css

priority - 1Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 5.2KiB (70% reduction).

Compressing https://sstats.allure.com/b/ss/conde-allure/10/JS-…=Y&bw=412&bh=732&AQE=1 could save 2.4KiB (69% reduction).
Compressing https://pippio.com/api/sync?pid=1596 could save 2.3KiB (72% reduction).
Compressing https://segment-data.zqtk.net/conde-nast?url=https…2F%2Fwww.allure.com%2F could save 523B (64% reduction).

priority - 0Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 865B (27% reduction).

Minifying https://pippio.com/api/sync?pid=1596 could save 865B (27% reduction).

allure.com Mobile Resource Breakdown

Total Resources	160
Number of Hosts	63
Static Resources	30
JavaScript Resources	36
CSS Resources	1

allure.com mobile page usability

Last tested: 2017-10-14

Mobile Usability Good

99/100

allure.com Mobile Usability Test Quick Summary

priority - 0Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="https://w1.buy…s_mag_code=ALL" class="component-link footer-nav-item">Subscription Services</a> and 9 others are close to other tap targets.

allure.com HTML validation

Warnings

Consider avoiding viewport values that prevent users from resizing documents.

Line: 8 Column: 5 - 108
"...no"/> <meta name="viewport" content="user-scalable=no, width=device-width, initial-scale=1, maximum-scale=1"/> <..."

The “banner” role is unnecessary for element “header”.

Line: 37 Column: 371 - 461
"...pty: 7 --><header class="component-header container has-search-modal" role="banner" data-reactid="8"><div c..."

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Line: 37 Column: 13177 - 13288
"...tid="171"><section class="component-feature-list featured-trio undefined" data-component="FeatureList" data-reactid="172"><div c..." Line: 37 Column: 16804 - 16914
"...tid="212"><section class="component-feature-list featured-duo undefined" data-component="FeatureList" data-reactid="213"><div c..." Line: 37 Column: 26009 - 26113
"...Hair</div><section class="component-feature-list channel-duo-list" data-component="FeatureList" data-reactid="309"><div c..." Line: 37 Column: 28612 - 28716
"...Skin</div><section class="component-feature-list channel-duo-list" data-component="FeatureList" data-reactid="338"><div c..." Line: 37 Column: 31299 - 31403
"...keup</div><section class="component-feature-list channel-duo-list" data-component="FeatureList" data-reactid="368"><div c..." Line: 37 Column: 34000 - 34104
"...ucts</div><section class="component-feature-list channel-duo-list" data-component="FeatureList" data-reactid="398"><div c..." Line: 37 Column: 38217 - 38283
"...tid="444"><section class="component-newsletter-subscribe" data-reactid="445"><div c..." Line: 37 Column: 38061 - 38123
"...tid="441"><section class="component-newsletter-unit " data-reactid="442"><!-- r..." Line: 37 Column: 40840 - 40927
"...tid="473"><section class="component-feature-list" data-component="FeatureList" data-reactid="474"><div c..." Line: 37 Column: 11411 - 11456
"...div></div><section class="site-body" data-reactid="154"><div c..."

Errors

Bad value “” for attribute “target” on element “a”: Browsing context name must be at least one character long.

Line: 37 Column: 1071 - 1140
"...ctid="17"><a class="icon-link" href="/makeup-looks" target="" data-reactid="18"><div c..." Line: 37 Column: 1260 - 1324
"...</div></a><a class="link" href="/makeup-looks" target="" data-reactid="21">Makeup..." Line: 37 Column: 1421 - 1487
"...ctid="22"><a class="icon-link" href="/skin-care" target="" data-reactid="23"><div c..." Line: 37 Column: 1605 - 1666
"...</div></a><a class="link" href="/skin-care" target="" data-reactid="26">Skin</..." Line: 37 Column: 1761 - 1828
"...ctid="27"><a class="icon-link" href="/hair-ideas" target="" data-reactid="28"><div c..." Line: 37 Column: 1946 - 2008
"...</div></a><a class="link" href="/hair-ideas" target="" data-reactid="31">Hair</..." Line: 37 Column: 2106 - 2171
"...ctid="32"><a class="icon-link" href="/shopping" target="" data-reactid="33"><div c..." Line: 37 Column: 2292 - 2352
"...</div></a><a class="link" href="/shopping" target="" data-reactid="36">Fashio..." Line: 37 Column: 2454 - 2519
"...ctid="37"><a class="icon-link" href="/wellness" target="" data-reactid="38"><div c..." Line: 37 Column: 2641 - 2701
"...</div></a><a class="link" href="/wellness" target="" data-reactid="41">Wellne..." Line: 37 Column: 2805 - 2878
"...ctid="42"><a class="icon-link" href="/celebrity-trends" target="" data-reactid="43"><div c..." Line: 37 Column: 3001 - 3069
"...</div></a><a class="link" href="/celebrity-trends" target="" data-reactid="46">Celebr..." Line: 37 Column: 3179 - 3266
"...ctid="47"><a class="icon-link" href="/beauty-products/best-of-beauty" target="" data-reactid="48"><div ..." Line: 37 Column: 3394 - 3476
"...</div></a><a class="link" href="/beauty-products/best-of-beauty" target="" data-reactid="51">Best o..." Line: 37 Column: 4234 - 4280
"...ctid="61"><a href="#" target="" rel="" data-reactid="62">Newsle..." Line: 37 Column: 5803 - 5872
"...ctid="79"><a class="icon-link" href="/makeup-looks" target="" data-reactid="80"><div c..." Line: 37 Column: 5992 - 6056
"...</div></a><a class="link" href="/makeup-looks" target="" data-reactid="83">Makeup..." Line: 37 Column: 6153 - 6219
"...ctid="84"><a class="icon-link" href="/skin-care" target="" data-reactid="85"><div c..." Line: 37 Column: 6337 - 6398
"...</div></a><a class="link" href="/skin-care" target="" data-reactid="88">Skin</..." Line: 37 Column: 6493 - 6560
"...ctid="89"><a class="icon-link" href="/hair-ideas" target="" data-reactid="90"><div c..." Line: 37 Column: 6678 - 6740
"...</div></a><a class="link" href="/hair-ideas" target="" data-reactid="93">Hair</..." Line: 37 Column: 6838 - 6903
"...ctid="94"><a class="icon-link" href="/shopping" target="" data-reactid="95"><div c..." Line: 37 Column: 7024 - 7084
"...</div></a><a class="link" href="/shopping" target="" data-reactid="98">Fashio..." Line: 37 Column: 7186 - 7252
"...ctid="99"><a class="icon-link" href="/wellness" target="" data-reactid="100"><div c..." Line: 37 Column: 7376 - 7437
"...</div></a><a class="link" href="/wellness" target="" data-reactid="103">Wellne..." Line: 37 Column: 7542 - 7616
"...tid="104"><a class="icon-link" href="/celebrity-trends" target="" data-reactid="105"><div c..." Line: 37 Column: 7741 - 7810
"...</div></a><a class="link" href="/celebrity-trends" target="" data-reactid="108">Celebr..." Line: 37 Column: 7921 - 8009
"...tid="109"><a class="icon-link" href="/beauty-products/best-of-beauty" target="" data-reactid="110"><div c..." Line: 37 Column: 8139 - 8222
"...</div></a><a class="link" href="/beauty-products/best-of-beauty" target="" data-reactid="113">Be..." Line: 37 Column: 21143 - 21237
"...tid="260"><a href="review/no7-lift-and-luminate-triple-action-serum" target="" rel="" data-reactid="261">Read I..." Line: 37 Column: 22540 - 22639
"...tid="275"><a href="review/roc-retinol-correxion-deep-wrinkle-moisturizer" target="" rel="" data-reactid="276">Read I..." Line: 37 Column: 24141 - 24243
"...tid="290"><a href="review/aveeno-absolutely-ageless-intensive-renewal-serum" target="" rel="" data-reactid="291">Read I..."

Attribute “label” not allowed on element “button” at this point.

Line: 37 Column: 10067 - 10108
"...div></div><button label="Follow" data-reactid="136">Follow..." Line: 37 Column: 10397 - 10441
"...</a></div><button label="Subscribe" data-reactid="141">Subscr..." Line: 37 Column: 11295 - 11362
"...div></div><button class="search-btn-toggle" label="Search" data-reactid="153"></butt..."

Start tag “a” seen but an element of the same type was already open.

Line: 37 Column: 11644 - 11718
"...tid="156"><a href="/gallery/must-try-beauty-products-bucket-list" data-reactid="157"><pictu..."

Element “img” is missing required attribute “src”.

Line: 37 Column: 12444 - 12584
"...id="162"/><img alt="" srcset="https://media.allure.com/photos/588f7c0b9ac00ffd4de19231/3:4/w_767,c_limit/products-to-try-2017.jpg" data-reactid="163"/></pict..." Line: 37 Column: 40608 - 40769
"...id="471"/><img alt="" srcset="https://media.allure.com/photos/57977c3ace5fb6c546769386/master/w_157,h_157,c_limit/collections-beauty-box-promo-1x1.jpg" data-reactid="472"/></pict..."

Stray end tag “a”.

Line: 37 Column: 12599 - 12602
"...cture></a></a><div c..."

Attribute “alt” not allowed on element “a” at this point.

Line: 37 Column: 49489 - 49582
"...tid="578"><a href="https://instagram.com/allure" alt="Follow Allure" target="_blank" data-reactid="579"></a></..."

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allure.com Ping

Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol (IP) network. It measures the round-trip time for messages sent from the originating host to a destination computer that are echoed back to the source.

allure.com TRACEROUTE

Traceroute is a computer network diagnostic tool for displaying the route (path) and measuring transit delays of packets across an Internet Protocol (IP) network. The history of the route is recorded as the round-trip times of the packets received from each successive host (remote node) in the route (path); the sum of the mean times in each hop is a measure of the total time spent to establish the connection. Traceroute proceeds unless all (three) sent packets are lost more than twice, then the connection is lost and the route cannot be evaluated.

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allure.com Website Information

Advertisement

allure.com Alexa Rank

allure.com whois

allure.com server information

Servers Location

allure.com desktop page speed rank

allure.com Desktop Speed Test Quick Summary

priority - 9Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

priority - 7Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

priority - 6Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

priority - 3Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 28.9KiB (36% reduction).

priority - 2Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

priority - 0Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 1.2KiB (47% reduction).

priority - 0Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 116B (11% reduction).

allure.com Desktop Resource Breakdown

allure.com mobile page speed rank

allure.com Mobile Speed Test Quick Summary

priority - 34Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

priority - 14Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

priority - 8Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 1 blocking CSS resources. This causes a delay in rendering your page.

Optimize CSS Delivery of the following:

priority - 1Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 5.2KiB (70% reduction).

priority - 0Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 865B (27% reduction).

allure.com Mobile Resource Breakdown

allure.com mobile page usability

allure.com Mobile Usability Test Quick Summary

priority - 0Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

allure.com HTML validation

Warnings

Consider avoiding viewport values that prevent users from resizing documents.

The “banner” role is unnecessary for element “header”.

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Errors

Bad value “” for attribute “target” on element “a”: Browsing context name must be at least one character long.

Attribute “label” not allowed on element “button” at this point.

Start tag “a” seen but an element of the same type was already open.

Element “img” is missing required attribute “src”.

Stray end tag “a”.

Attribute “alt” not allowed on element “a” at this point.

allure.com similar domains

allure.com Ping

allure.com TRACEROUTE